Coloressence Chromatic Smudgeproof Matte Eyeliner Cum Lightweight Long Lasting Smudge Proof Kajal Jade Green
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Dual-use as eyeliner & kajal
- Smudgeproof & long-lasting
- Matte finish for modern look
- Lightweight & comfortable to wear
Market-Based Score (India)
66/100 (3.30/5)
Decent Coloressence Chromatic Smudgeproof Matte Eyeliner in Jade Green is well-positioned in the growing Indian market for colorful eyeliners.
Rs.254.00 Rs.299.00
Best price from
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Details
Coloressence Chromatic Smudgeproof Matte Eyeliner Cum Lightweight Long Lasting Smudge Proof Kajal Jade Green
This unique product from Coloressence is a 2-in-1 eyeliner and kajal in a stunning jade green shade. It is smudgeproof, matte, and lightweight, making it perfect for all-day wear.Key Features:
- Dual use as an eyeliner and kajal
- Smudgeproof and long-lasting formula
- Matte finish for a modern look
- Lightweight and comfortable to wear
For whom:
This product is perfect for anyone looking to add a pop of color to their eye makeup routine. The jade green shade is versatile and can be worn for both day and night looks.
Pros:
- Dual functionality as eyeliner and kajal
- Unique jade green shade for a bold look
- Smudgeproof and long-lasting formula
- Matte finish for a modern and trendy look
Cons:
- Some users may find the color too bold for everyday wear
- May require touch-ups throughout the day for optimal wear time
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Matte finish and smudge-proof features align with current trends. | Vogue India |
| Brand Strength | 20 | 15 | Coloressence known for quality and innovation in eye makeup. | Brandwatch |
| Category Momentum | 20 | 10 | Growing demand for colorful eyeliners in Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market. | Retail360 |
| Competition | 10 | 8 | Facing competition from established and emerging brands in the segment. | Cosmopolitan India |
| Use-case Advantage | 5 | 3 | Long-lasting formula suitable for all-day wear. | Elle India |
| Final Market Score | 100 | 66/100 (3.30/5) | Coloressence Chromatic Smudgeproof Matte Eyeliner in Jade Green is well-positioned in the growing Indian market for colorful eyeliners. | |
Market-Based Score
66/100 (3.30/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Matte finish and smudge-proof features align with current trends.Sources: Vogue India -
Brand Strength 15/20
Weight: 20Contribution: 15Rationale: Coloressence known for quality and innovation in eye makeup.Sources: Brandwatch -
Category Momentum 10/20
Weight: 20Contribution: 10Rationale: Growing demand for colorful eyeliners in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market.Sources: Retail360 -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing competition from established and emerging brands in the segment.Sources: Cosmopolitan India -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Long-lasting formula suitable for all-day wear.Sources: Elle India
Summary
Coloressence Chromatic Smudgeproof Matte Eyeliner in Jade Green is well-positioned in the growing Indian market for colorful eyeliners.
Quick Compare
Rs.299.00
⭐ Reviews Summary
✅ What Users Love
- Vibrant color payoff
- Smudgeproof formula
- Long-lasting wear
⚠️ What to Watch
- Difficult to remove completely
- Some users experienced irritation
- Limited availability of shades
Rs.300.00
⭐ Reviews Summary
✅ What Users Love
- Dermatologist recommended
- Keratin-rich formula
- Smooth and silky hair
⚠️ What to Watch
- Small size (100ml)
- May be expensive
- Not suitable for all hair types
Rs.300.00
⭐ Reviews Summary
✅ What Users Love
- Convenient 5-minute application
- Long-lasting color
- Packaging of 15 individual sachets is convenient for single-use
⚠️ What to Watch
- Color may not match expectations
- Strong chemical smell
- Some users experienced dryness or damage to hair
Rs.306.00
⭐ Reviews Summary
✅ What Users Love
- Effective grey hair coverage for both men and women.
- Convenient shampoo format makes application easy.
- Affordable pack size for multiple uses.
⚠️ What to Watch
- Color may fade faster than expected.
- Some users experienced skin irritation.
- Limited shade options available.
Where to Buy
Price Comparison
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Coloressence Chromatic Smudgeproof Matte Eyeliner Cum Lightweight Long Lasting Smudge Proof Kajal Jade Green
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Rs.254.00 Rs.299.00 COD
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Coloressence Chromatic Smudgeproof Matte Eyeliner Cum Lightweight Long Lasting Smudge Proof Kajal Jade Green
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