Forest Essentials Gulaab Khaas Natural Kajal Earth Brown Made using a traditional method with Pure Ghee Castor Oil Intense Cooling Pigment For Daily Use

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Forest Essentials Gulaab Khaas Natural Kajal Earth Brown Made using a traditional method with Pure Ghee Castor Oil Intense Cooling Pigment For Daily Use
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Forest Essentials Gulaab Khaas Natural Kajal offers a blend of tradition and quality in a competitive market.
Rs.950.00 Rs.950.00
Best price from Amazon.in Amazon.in

Details

Forest Essentials Gulaab Khaas Natural Kajal Earth Brown Made using a traditional method with Pure Ghee Castor Oil Intense Cooling Pigment For Daily Use



Key Features: - Made using traditional method - Contains Pure Ghee and Castor Oil - Intense cooling pigment - Suitable for daily use

For whom: - Those looking for a natural and traditional kajal - Individuals with sensitive eyes - People who prefer earthy brown tones

Pros: - Natural ingredients for gentle application - Cooling effect reduces eye strain - Versatile for daily wear

Cons: - May smudge easily - Requires reapplication throughout the day

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Incorporates pure ghee and castor oil, aligning with consumer preference for natural ingredients. Vogue India
Brand Strength 20 10 Forest Essentials is a well-established brand known for quality and traditional formulas. Brand Equity
Category Momentum 20 15 Growing demand for natural beauty products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium natural kajal brands in the market. Elle India
Competition 10 6 Facing competition from both traditional and modern kajal brands in the Indian market. India Today
Use-case Advantage 5 5 Traditional cooling formula suitable for daily use in Indian climate. Femina
Final Market Score 100 66/100 (3.30/5) Forest Essentials Gulaab Khaas Natural Kajal offers a blend of tradition and quality in a competitive market.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0—
Retail Presence0.0—
Price Appeal0.0—
Community Hype0.0—
Festive Sales0.0—
Performance in Climate0.0—

Price Comparison

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Forest Essentials Gulaab Khaas Natural Kajal Earth Brown Made using a traditional method with Pure Ghee Castor Oil Intense Cooling Pigment For Daily Use

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