FLiCKA Cover Story Liquid Light Weight Natural Concealer With Full Coverage For Women Contains SPF Argan Avacado Oil Concealer For Face Makeup 02 2 Honey 8 5ml

FLiCKA Cover Story Liquid Light Weight Natural Concealer With Full Coverage For Women Contains SPF Argan Avacado Oil Concealer For Face Makeup 02 2 Honey 8 5ml

FLiCKA Cover Story Liquid is a lightweight, natural concealer that provides full coverage for women. It contains SPF, Argan oil, and Avocado oil to nourish and protect the skin. This concealer is perfect for face makeup, providing a seamless and flawless finish.

Key Features:
- Lightweight formula
- Full coverage
- Contains SPF, Argan oil, and Avocado oil
- Suitable for face makeup
- Available in shade 02 Honey
- Comes in a 8.5ml size

For whom:
FLiCKA Cover Story Liquid concealer is perfect for women looking for a natural, lightweight concealer that provides full coverage. It is suitable for all skin types and is ideal for those who want to conceal imperfections while nourishing their skin.

Pros:
- Lightweight formula that feels comfortable on the skin
- Full coverage to conceal imperfections
- Contains SPF and nourishing oils for skin benefits
- Easy to blend and buildable coverage

Cons:
- Limited shade range
- May not be suitable for those with very dry skin types due to the lightweight formula.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers full coverage, SPF protection, and skin-nourishing oils, meeting market expectations.	Vogue India
Brand Strength	20	18	Strong brand reputation for quality and innovation in cosmetics.	Brand Equity
Category Momentum	20	15	Growing demand for natural makeup products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar high-end concealers in India.	Elle India
Competition	10	8	Facing strong competition from established and emerging brands offering similar concealers in India.	Cosmopolitan India
Use-case Advantage	5	5	Addresses common skin concerns of Indian consumers like dark circles and blemishes effectively.	Femina
Final Market Score	100	76/100 (3.80/5)	Well-positioned natural concealer with strong brand backing, facing competitive market in India.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—