Fidrox Eyebrow Liquid Makeup Pen with 4 Micro Fork Tip Brow Natural Flawless Looking Brow Waterproof Long Lasting Smudge Proof Microblading Clear Eyebrow Pen Stays on All Day Black

Fidrox Eyebrow Liquid Makeup Pen with 4 Micro Fork Tip Brow Natural Flawless Looking Brow Waterproof Long Lasting Smudge Proof Microblading Clear Eyebrow Pen Stays on All Day Black

Key Features: - 4 Micro Fork Tip for precise application - Waterproof and smudge proof formula for all day wear - Natural and flawless looking brows - Long lasting for extended wear - Microblading effect for defined brows
For whom: This eyebrow liquid makeup pen is perfect for anyone looking for a convenient and easy way to fill in and define their brows. Whether you have sparse eyebrows that need filling in or you just want to enhance your natural brow shape, this pen is suitable for all.
Pros: - Easy to use with precise application - Waterproof formula keeps brows in place all day - Natural looking brows with microblading effect - Long lasting for extended wear
Cons: - Some users may find the micro fork tip challenging to use at first - Limited shade range may not cater to all brow colors

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative microblading technology and long-lasting formula meet market trends.	Kantar
Brand Strength	20	10	Brand is relatively new in the market with moderate recognition.	Euromonitor
Category Momentum	20	15	Growing demand for long-lasting eyebrow products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	6	Facing moderate competition from established brands offering similar products.	IRI
Use-case Advantage	5	5	Provides a natural and flawless look suitable for daily wear.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Innovative eyebrow pen with strong feature fit and competitive pricing.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—