Colorbar Flawless Touch Contour and Highlighter 12g Light Coverage Effortless bendability Preservative free

Colorbar Flawless Touch Contour and Highlighter 12g Light Coverage Effortless bendability Preservative free

The Colorbar Flawless Touch Contour and Highlighter is a versatile product that can be used for contouring and highlighting to enhance your facial features.

Key Features: - Light Coverage: Provides a natural and radiant finish without looking cakey. - Effortless Blendability: The creamy formula blends seamlessly into the skin for a flawless finish. - Preservative Free: Suitable for those with sensitive skin, as it is free from preservatives that can irritate the skin.

For whom: This product is suitable for all skin types and can be used by makeup beginners and professionals alike.

Pros: - Versatile product that can be used for contouring and highlighting. - Lightweight formula that feels comfortable on the skin. - Long-lasting formula that stays put throughout the day.

Cons: - Limited shade range may not cater to all skin tones. - Product may need to be reapplied throughout the day for a more intense look.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Effortless blendability and preservative-free formulation meet market expectations.	IDC
Brand Strength	20	18	ColorBar is a well-known brand with a loyal customer base in India.	Canalys
Category Momentum	20	15	Growing demand for highlighters & illuminators in Indian market.	IDC
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Canalys
Competition	10	1	Facing strong competition from established and emerging brands in the segment.	Canalys
Use-case Advantage	5	2	Offers light coverage suitable for daily wear and easy blending.	IDC
Final Market Score	100	66/100 (3.30/5)	ColorBar Flawless Touch Contour and Highlighter is well-positioned in the growing Indian highlighters & illuminators market.

Factor	Rating (out of 5)	Notes
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