ADS Aloe Vera Compact Powder Compact Beige 100 g

ADS Aloe Vera Compact Powder Compact Beige 100 g

This ADS Aloe Vera Compact Powder in Compact Beige shade comes in a 100g pack. It is perfect for setting your makeup and giving your skin a smooth, matte finish.

Key features of this compact powder include its lightweight formula, skin-friendly ingredients like aloe vera, and long-lasting wear. It helps to control oil and shine, making it ideal for those with oily or combination skin.

This product is suitable for anyone looking for a budget-friendly compact powder that provides good coverage and a natural finish. It is great for everyday wear and can easily be carried in your purse for touch-ups throughout the day.

Pros of this compact powder include its affordable price, convenient packaging, and the added benefits of aloe vera for the skin. It helps to keep your makeup in place and can be used alone or over foundation.

One potential con of this product may be its limited shade range, so it may not be suitable for all skin tones. Additionally, some users may find that it does not provide enough coverage for blemishes or imperfections.

Overall, the ADS Aloe Vera Compact Powder in Compact Beige is a great option for those looking for a budget-friendly, everyday compact powder with skin-loving ingredients.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aloe vera ingredient aligns with market trends.	Vogue
Brand Strength	20	15	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	10	Steady growth in compact powder segment.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	Retail Today
Competition	10	6	Facing moderate competition from other established brands.	Business Standard
Use-case Advantage	5	5	Offers long-lasting matte finish suitable for Indian climate.	Femina
Final Market Score	100	66/100 (3.30/5)	Well-positioned compact powder with good market fit.

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