Mackays Ginger Jam 340g - Whole Fruits

0 reviews
Smart Rank ⓘ 75/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy authentic Scottish flavor with Mackays Ginger Preserve Jam
  • Made with whole fruits for a delicious and natural taste
  • Vegan and gluten-free, suitable for various dietary preferences
  • No artificial colors or preservatives for a healthier choice

Market-Based Score (India)

66/100 (3.30/5)
Decent
Premium imported jam with strong brand and health-conscious appeal

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 1,600
Total / Avg 4.40★ 1,600
Consensus: 4.40★ from 1,600 total reviews
Rs.557.75 Rs.575.00
Best price from Amazon.in Amazon.in
Details
This Mackays Ginger Preserve Jam is a delicious spread imported from Scotland. It is made with whole fruits and is both vegan and gluten-free, with no artificial colors or preservatives added.

Key features of this jam include its rich ginger flavor and chunky texture, making it great for spreading on toast or scones. It can also be used as a topping for desserts or added to recipes for an extra kick of flavor.

This jam is perfect for anyone looking for a high-quality, all-natural spread that is free from animal products and gluten. It is especially ideal for those with dietary restrictions or preferences, such as vegans or individuals with gluten intolerances.

Pros of this Mackays Ginger Preserve Jam include its delicious taste, natural ingredients, and versatility in use. It is a great option for those wanting a healthier alternative to traditional jams that are full of additives and preservatives.

Cons of this jam may include its higher price point compared to mass-produced brands, as well as potential limited availability in some regions. However, many customers find the quality and taste of this jam to be well worth the investment.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Whole fruits, vegan, gluten-free align with health-conscious trends Healthline, NutritionInsight
Brand Strength 20 10 Established brand from Scotland known for quality preserves Brandwatch, Forbes
Category Momentum 20 15 Growing demand for premium imported jams in Indian market Mintel, Euromonitor
Price Positioning 20 10 Competitively priced for an imported gourmet jam Retail360, GroceryGazette
Competition 10 6 Facing competition from local and international premium jam brands BusinessToday, TheGrocer
Use-case Advantage 5 5 Versatile spread suitable for breakfast, snacks, and baking FoodNavigator
Final Market Score 100 66/100 (3.30/5) Premium imported jam with strong brand and health-conscious appeal
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Whole fruits, vegan, gluten-free align with health-conscious trends
    Sources: Healthline, NutritionInsight
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand from Scotland known for quality preserves
    Sources: Brandwatch, Forbes
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium imported jams in Indian market
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for an imported gourmet jam
    Sources: Retail360, GroceryGazette
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from local and international premium jam brands
    Sources: BusinessToday, TheGrocer
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile spread suitable for breakfast, snacks, and baking
    Sources: FoodNavigator
Summary
Premium imported jam with strong brand and health-conscious appeal

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.557.75 Rs.575.00

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Mackays Ginger Preserve Jam 340 gm | Imported from Scotland | Made with Whole Fruits | Vegan | Gluten-Free | No Artificial Colors or Preservatives

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.557.75 Rs.575.00