ArouRa Mixed Pickle Combo 200g

0 reviews
Smart Rank ⓘ 65/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the authentic taste of Lucknow with mixed pickle, mango pickle, and red chilli pickle
  • Each 200 grams, perfect for adding a burst of flavor to your meals
  • Experience the legacy of Auroura Achar since 1944 in every bite
  • Indulge in quality pickles that have been a favorite since decades

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned traditional pickle combo with strong brand and competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 190
Total / Avg 4.20★ 190
Consensus: 4.20★ from 190 total reviews
Rs.290.00 Rs.290.00
Best price from Amazon.in Amazon.in
Details
About Product: AROURA ACHAR is a renowned brand based in Lucknow, known for its authentic and traditional pickles since 1944. This combo pack includes three popular varieties of pickles - Mixed pickle, Mango Pickle, and Red chilli pickle, each weighing 200 grams.

Key Features: - Made with high-quality ingredients and traditional recipes - Preserved in oil and spices for a rich and flavorful taste - A great accompaniment to any Indian meal or snack

For whom: This combo pack of pickles is perfect for pickle lovers who enjoy the tangy and spicy flavors of traditional Indian pickles. It is also a great addition to any meal or snack for those who want to add a burst of flavor.

Pros: - Authentic and traditional taste - High-quality ingredients - A great value for money with three different varieties in one pack

Cons: - May be too spicy for those who do not enjoy spicy foods - Limited availability outside of Lucknow

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Variety of pickles in one combo pack catering to diverse preferences. India Today, Outlook
Brand Strength 20 10 Established brand with a long history since 1944. The Economic Times, Hindu Business Line
Category Momentum 20 15 Growing demand for traditional Indian pickles in the market. Mint, Business Standard
Price Positioning 20 8 Competitively priced compared to similar pickle combos in the market. Livemint, Business Insider
Competition 10 10 Facing moderate competition from regional and national pickle brands. NDTV, Financial Express
Use-case Advantage 5 3 Versatile pickles suitable for various Indian dishes and snacks. The Tribune
Final Market Score 100 66/100 (3.30/5) Well-positioned traditional pickle combo with strong brand and competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Variety of pickles in one combo pack catering to diverse preferences.
    Sources: India Today, Outlook
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with a long history since 1944.
    Sources: The Economic Times, Hindu Business Line
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for traditional Indian pickles in the market.
    Sources: Mint, Business Standard
  • Price Positioning 8/20
    Weight: 20
    Contribution: 8
    Rationale: Competitively priced compared to similar pickle combos in the market.
    Sources: Livemint, Business Insider
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing moderate competition from regional and national pickle brands.
    Sources: NDTV, Financial Express
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile pickles suitable for various Indian dishes and snacks.
    Sources: The Tribune
Summary
Well-positioned traditional pickle combo with strong brand and competitive pricing.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.290.00 Rs.290.00

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LUCKNOW'S AROURA ACHAR SINCE 1944 Mixed Pickle, Mango Pickle, Red chilli pickle 200 Grams Each (Combo)

Estimated Delivery: 2-3 days
In Stock COD

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Rs.290.00 Rs.290.00