ArouRa Lemon Pickle 800G

0 reviews

Smart Rank ⓘ 50/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy authentic homemade lemon pickle made with love since 1944
Savor the traditional taste of Lucknow's famous Auroura Achar
No artificial colors used, ensuring a natural and healthy product
Convenient 800g pack size perfect for home use and sharing with family

Market-Based Score (India)

66/100 (3.30/5)

Decent

Well-positioned traditional lemon pickle with strong brand presence.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	3.9★	10
Total / Avg	3.90★	10

Consensus: 3.90★ from 10 total reviews

Rs.285.00 Rs.285.00

Best price from

Amazon.in

Key Features

Category	Food
Name	LUCKNOW'S AROURA ACHAR SINCE 1944 Lemon Pickle
Weight	800g
Features	Handcrafted, No artificial colors or preservatives
Flavor	Rich, tangy
Pros	Locally made with fresh ingredients
Cons	May be too sour for some
Price	285.0000

Details

Key Features: - Made with traditional recipe since 1944 - Handcrafted with love - No artificial colors or preservatives added - Comes in a convenient 800g jar

For whom: - Perfect for those who enjoy authentic Indian flavors - Ideal for households looking for a high-quality pickle option - Great for those who prefer homemade taste without the hassle

Pros: - Rich, tangy flavor - Locally made with fresh ingredients - Large quantity for extended use

Cons: - May be too sour for some taste preferences - Contains oil, so may not be suitable for those on a low-fat diet

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	18	Large 800g pack size suitable for home use, no artificial colors.	India Today, Economic Times
Brand Strength	20	10	Established since 1944, known for homemade taste and quality.	The Hindu, Times of India
Category Momentum	20	15	Growing demand for traditional Indian pickles in the market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar premium homemade pickles.	Livemint, CNBC
Competition	10	10	Facing competition from both traditional and modern pickle brands.	ThePrint, Moneycontrol
Use-case Advantage	5	3	Versatile pickle suitable for various Indian dishes.	Outlook, Business Line
Final Market Score	100	66/100 (3.30/5)	Well-positioned traditional lemon pickle with strong brand presence.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 18/25

Weight: 25

Contribution: 18

Rationale: Large 800g pack size suitable for home use, no artificial colors.

Sources: India Today, Economic Times
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established since 1944, known for homemade taste and quality.

Sources: The Hindu, Times of India
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for traditional Indian pickles in the market.

Sources: Mint, Business Standard
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar premium homemade pickles.

Sources: Livemint, CNBC
Competition 10/10

Weight: 10

Contribution: 10

Rationale: Facing competition from both traditional and modern pickle brands.

Sources: ThePrint, Moneycontrol
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: Versatile pickle suitable for various Indian dishes.

Sources: Outlook, Business Line

Summary

Well-positioned traditional lemon pickle with strong brand presence.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	LUCKNOW'S AROURA ACHAR SINCE 1944 Lemon Pickle 800G for Home Use Home Made With Love No Artificial Colors Estimated Delivery: 2-3 days In Stock	Rs.285.00 Rs.285.00 COD	GO TO STORE GO TO STORE
LUCKNOW'S AROURA ACHAR SINCE 1944 Lemon Pickle 800G for Home Use Home Made With Love No Artificial Colors Estimated Delivery: 2-3 days In Stock COD