Ariel Matic Stain Remover 1kg
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Removes 100 tough stains in just one wash, perfect for busy individuals needing powerful detergent
- Specially designed for top load washing machines, ideal for households seeking machine-specific detergent
- Leaves clothes with a fresh fragrance, ensuring a pleasant laundry experience
- Effectively removes tough stains, formulated for top load machines, leaves clothes smelling fresh
Market-Based Score (India)
66/100 (3.30/5)
Decent Ariel Matic Top Load Detergent Powder 1kg holds a strong position in the premium laundry segment in India.
Rs.290.00 Rs.290.00
Best price from
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Key Features
| Category | Detergent |
|---|---|
| Stain Removal | Removes 100 tough stains |
| Design | For top load washing machines |
| Fragrance | Fresh fragrance |
| Ideal For | Busy lifestyles |
| Pros | Effectively removes tough stains |
| Cons | May not suit sensitive skin |
Details
Key Features: - Removes 100 tough stains in just one wash - Specially designed for top load washing machines - Leaves clothes with a fresh fragrance
For whom: - Ideal for individuals with busy lifestyles who need a powerful detergent that can effectively remove tough stains in one wash - Perfect for households with top load washing machines looking for a detergent specifically designed for their machines
Pros: - Effectively removes tough stains - Specifically formulated for top load washing machines - Leaves clothes smelling fresh
Cons: - May not be suitable for individuals with sensitive skin or allergies to fragrances
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Tailored for top load washing machines, offering superior stain removal. | Hindustan Times, The Economic Times |
| Brand Strength | 20 | 10 | Ariel is a well-established and trusted brand in India. | ET BrandEquity, The Hindu |
| Category Momentum | 20 | 15 | Growing demand for premium laundry products in Indian market. | Mint, Business Standard |
| Price Positioning | 20 | 10 | Competitively priced compared to other premium detergent powders. | Business Today, CNBC TV18 |
| Competition | 10 | 6 | Facing competition from other established detergent brands in India. | Livemint, Financial Express |
| Use-case Advantage | 5 | 5 | Specifically designed for washing machines, convenient for users. | India Today |
| Final Market Score | 100 | 66/100 (3.30/5) | Ariel Matic Top Load Detergent Powder 1kg holds a strong position in the premium laundry segment in India. | |
Market-Based Score
66/100 (3.30/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Tailored for top load washing machines, offering superior stain removal.Sources: Hindustan Times, The Economic Times -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Ariel is a well-established and trusted brand in India.Sources: ET BrandEquity, The Hindu -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for premium laundry products in Indian market.Sources: Mint, Business Standard -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to other premium detergent powders.Sources: Business Today, CNBC TV18 -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from other established detergent brands in India.Sources: Livemint, Financial Express -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Specifically designed for washing machines, convenient for users.Sources: India Today
Summary
Ariel Matic Top Load Detergent Powder 1kg holds a strong position in the premium laundry segment in India.
Quick Compare
Rs.290.00
⭐ Reviews Summary
✅ What Users Love
- Effectively removes tough stains in one wash
- Specially designed for washing machines
- Fresh fragrance
⚠️ What to Watch
- May be more expensive than other detergents
- Some users reported skin irritation
- Packaging could be improved for easier handling
Rs.2,299.00
⭐ Reviews Summary
✅ What Users Love
- Efficient cleaning with both wet and dry pads
- Telescopic handle for adjustable height
- Versatile for use in various settings like home, office, hotels, and hospitals
⚠️ What to Watch
- Some users found the mop head size to be too large for smaller spaces
- Durability issues reported with the telescopic handle
- Replacement pads can be expensive
Rs.160.00
⭐ Reviews Summary
✅ What Users Love
- Refreshing lime scent
- Long-lasting freshness
- Value pack of 4 bars
⚠️ What to Watch
- Some users found the soap to be drying
- Packaging could be improved for durability
- Not suitable for sensitive skin
Rs.275.00
⭐ Reviews Summary
✅ What Users Love
- Effective grey coverage
- Leaves hair shiny
- Strengthens hair
⚠️ What to Watch
- Messy application process
- Color may vary from expected
- Strong herbal smell
Where to Buy
Price Comparison
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Ariel Matic Detergent Powder Top Load 1kg Removes 100 Tough Stains in 1 wash Specially Designed for Washing Machines Fresh Fragrance
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Ariel Matic Detergent Powder Top Load 1kg Removes 100 Tough Stains in 1 wash Specially Designed for Washing Machines Fresh Fragrance
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