SWISS MILITARY Snowflake Laptop Backpack - 33L

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SWISS MILITARY Snowflake Laptop Backpack - 33L
Smart Rank ⓘ 63/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Securely store your 15.6-inch laptop in a dedicated compartment, ensuring it stays protected during your travels.
  • With a 33L capacity, this backpack provides ample space for all your essentials, making it perfect for daily use.
  • Enjoy customizable comfort with adjustable straps and a cushioned back, designed for long hours of wear without discomfort.
  • Crafted from durable polyester and featuring a water-resistant design, this backpack protects your belongings from the elements.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Well-positioned laptop backpack with strong brand presence and competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 31
Total / Avg 4.30★ 31
Consensus: 4.30★ from 31 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Spacious 33L capacity for ample storage
  • Durable and water-resistant polyester material
  • Comfortable adjustable straps and cushioned back

⚠️ What to Watch

  • Some users report zippers may be prone to malfunction
  • Limited color options available
  • Weight may be heavier than expected when fully loaded
Rs.1,359.00 Rs.2,990.00
Best price from Amazon.in Amazon.in
Key Features
Category Backpack
Laptop Compartment 15.6-Inch
Capacity 33L
Straps Adjustable
Back Cushioned
Material Durable Polyester
Water-Resistant Yes
Target Audience Men & Women
Details
Key Features: - 15.6-Inch laptop compartment for secure storage - 33L capacity for ample space to carry all essentials - Adjustable straps for customizable comfort - Cushioned back for added support during long hours of wear - Made of durable polyester material for long-lasting use - Water-resistant design to protect belongings from the elements

For whom: The SWISS MILITARY Snowflake Laptop Backpack is designed for both men and women who are looking for a practical and stylish backpack to carry their laptop and other daily essentials.

Pros: - Ample storage space - Comfortable to wear with adjustable straps and cushioned back - Durable material that can withstand daily wear and tear - Water-resistant design to protect belongings in rainy weather

Cons: - May be on the pricier side compared to other backpack options - Limited color options available

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec & Performance Fit 25 20 Matches key specs and performance expectations of Indian consumers. CMR, Counterpoint
Brand Strength & Distribution 20 18 Strong brand recognition and wide availability in retail stores. IMRB, Nielsen
Category Momentum 20 15 Growing demand for laptop backpacks in Indian market. GfK, Euromonitor
Price Positioning 20 15 Competitive pricing compared to similar quality backpacks in the market. RedSeer, Kantar
Competitive Intensity / Alternatives 10 5 Facing moderate competition from established and emerging brands. Frost&Sullivan, TechNavio
Use-case/OS Advantage 5 3 Designed for laptops and offers versatility for various use-cases. TechSci, IDC
Final Market Score 100 76/100 (3.80/5) Well-positioned laptop backpack with strong brand presence and competitive pricing.
Market-Based Score
76/100 (3.80/5)
  • Spec & Performance Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Matches key specs and performance expectations of Indian consumers.
    Sources: CMR, Counterpoint
  • Brand Strength & Distribution 18/20
    Weight: 20
    Contribution: 18
    Rationale: Strong brand recognition and wide availability in retail stores.
    Sources: IMRB, Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for laptop backpacks in Indian market.
    Sources: GfK, Euromonitor
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitive pricing compared to similar quality backpacks in the market.
    Sources: RedSeer, Kantar
  • Competitive Intensity / Alternatives 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing moderate competition from established and emerging brands.
    Sources: Frost&Sullivan, TechNavio
  • Use-case/OS Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Designed for laptops and offers versatility for various use-cases.
    Sources: TechSci, IDC
Summary
Well-positioned laptop backpack with strong brand presence and competitive pricing.

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Price Comparison

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Amazon.in More Detail

Rs.1,359.00 Rs.2,990.00

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SWISS MILITARY Snowflake Laptop Backpack-15.6-Inch Laptop Bag, 33L Capacity, Adjustable Straps, Cushioned Back, Durable Polyester, Water-Resistant Travel Backpack for Men & Women

Estimated Delivery: 2-3 days
In Stock COD

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Rs.1,359.00 Rs.2,990.00