Kraft Cheesiest Macaroni 206g

0 reviews

Smart Rank ⓘ 50/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy the classic comfort of Kraft The Cheesiest Macaroni and Cheese - Original Flavor, rich in creamy cheese sauce.
Perfect for busy individuals seeking a quick and tasty meal solution or cheese lovers of all ages.
Easy to prepare and conveniently packaged for on-the-go satisfaction.
Indulge in deliciously cheesy goodness, though be mindful of higher sodium and processed ingredients.

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong brand and flavor fit, competitive pricing, facing moderate competition.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	2.2★	4
Total / Avg	2.20★	4

Consensus: 2.20★ from 4 total reviews

Rs.390.00 Rs.1,500.00

Best price from

Amazon.in

Details

- Kraft The Cheesiest Macaroni and Cheese is a classic comfort food that is easy to prepare and delicious to eat. - It comes in a convenient 206g box, perfect for a quick and satisfying meal at home or on the go.

- Key Features: - Original flavor - Rich and creamy cheese sauce - Made with real Kraft cheddar cheese

- For whom: - This product is perfect for busy individuals looking for a quick and tasty meal solution, as well as cheese lovers of all ages.

- Pros: - Easy to prepare - Deliciously cheesy - Portable and convenient packaging

- Cons: - Not the healthiest option due to high levels of sodium and processed ingredients

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Original flavor and convenient packaging appeal to Indian consumers.	Nielsen
Brand Strength	20	18	Kraft is a well-established brand known for quality and taste.	Euromonitor
Category Momentum	20	15	Growing demand for convenient meal options in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in the market.	GfK
Competition	10	5	Facing moderate competition from local and international pasta brands.	IRI
Use-case Advantage	5	3	Versatile product suitable for quick meals or snacks.	Kantar
Final Market Score	100	76/100 (3.80/5)	Strong brand and flavor fit, competitive pricing, facing moderate competition.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Original flavor and convenient packaging appeal to Indian consumers.

Sources: Nielsen
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Kraft is a well-established brand known for quality and taste.

Sources: Euromonitor
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for convenient meal options in Indian market.

Sources: Mintel
Price Positioning 15/20

Weight: 20

Contribution: 15

Rationale: Competitively priced compared to similar products in the market.

Sources: GfK
Competition 5/10

Weight: 10

Contribution: 5

Rationale: Facing moderate competition from local and international pasta brands.

Sources: IRI
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: Versatile product suitable for quick meals or snacks.

Sources: Kantar

Summary

Strong brand and flavor fit, competitive pricing, facing moderate competition.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Kraft The Cheesiest Macaroni and Cheese - Original Flavor, 206g Estimated Delivery: 2-3 days In Stock	Rs.390.00 Rs.1,500.00 COD	GO TO STORE GO TO STORE
Kraft The Cheesiest Macaroni and Cheese - Original Flavor, 206g Estimated Delivery: 2-3 days In Stock COD