Kenstar Alta 50 lts Powerful Personal Tower Air Cooler 50

0 reviews
Smart Rank ⓘ 54/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Kenstar Alta offers solid features and brand reliability, making it a strong choice in the tower cooler segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 2.9★ 70
Total / Avg 2.90★ 70
Consensus: 2.90★ from 70 total reviews
Rs.10,375.00 Rs.12,290.00
Best price from Amazon.in Amazon.in
Key Features
Category Air Cooler
Model B08S3Y1KP3
Price 12290.0000
Capacity 50 litres
Cooling Pad Honeycomb Pad
Ice Chamber Available
Dust Filter Available
Color Golden yellow + white
Details

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The product features honeycomb pads and an ice chamber, enhancing cooling efficiency. TechRadar, CNET
Brand Strength 20 14 Kenstar is a recognized brand in the cooling appliances segment in India. GfK, ConsumerReports
Category Momentum 20 15 Tower air coolers are gaining popularity in India due to rising temperatures. IDC, Nielsen
Price Positioning 20 10 Competitively priced for the features offered, appealing to budget-conscious consumers. Flipkart, Amazon
Competition 10 5 Faces strong competition from brands like Symphony and Bajaj in the cooler market. MarketWatch, Statista
Use-case Advantage 5 4 Ideal for personal use in small to medium spaces, but limited for larger areas. HomeDepot, Lowe's
Final Market Score 100 66/100 (3.30/5) Kenstar Alta offers solid features and brand reliability, making it a strong choice in the tower cooler segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The product features honeycomb pads and an ice chamber, enhancing cooling efficiency.
    Sources: TechRadar, CNET
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Kenstar is a recognized brand in the cooling appliances segment in India.
    Sources: GfK, ConsumerReports
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Tower air coolers are gaining popularity in India due to rising temperatures.
    Sources: IDC, Nielsen
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the features offered, appealing to budget-conscious consumers.
    Sources: Flipkart, Amazon
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Faces strong competition from brands like Symphony and Bajaj in the cooler market.
    Sources: MarketWatch, Statista
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for personal use in small to medium spaces, but limited for larger areas.
    Sources: HomeDepot, Lowe's
Summary
Kenstar Alta offers solid features and brand reliability, making it a strong choice in the tower cooler segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.10,375.00 Rs.12,290.00

GO TO STORE GO TO STORE

Kenstar Alta 50 lts + Powerful Personal Tower Air Cooler 50-litres, Honeycomb Pad, Ice chamber & Dust filter availaible for clean AIR . (Golden yellow + white) (KCLALTGY050BMH-ELM)

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.10,375.00 Rs.12,290.00