Butternut Protein Butter 32g
Smart Rank ⓘ
73/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy a creamy texture with The Butternut Co. Natural Peanut Butter, made from 100% peanuts without added sugar or salt.
- Packed with 32g of protein per 100g serving, this peanut butter is perfect for fitness enthusiasts seeking a high protein snack.
- This gluten-free and vegan peanut butter caters to various dietary needs, making it a versatile choice for health-conscious consumers.
- Experience a natural peanut butter option that's cholesterol-free and ideal for anyone looking to maintain a healthy lifestyle.
Market-Based Score (India)
66/100 (3.30/5)
Decent A strong contender in the health-focused spread segment with premium positioning.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.2★ | 3,411 |
Total / Avg | 4.20★ | 3,411 |
Consensus:
4.20★ from 3,411 total reviews
Key Features
Category | Peanut Butter |
---|---|
Protein | 32g per 100g |
Sugar | No Added Sugar |
Salt | No Salt |
Diet | Gluten Free, Vegan |
Cholesterol | Cholesterol Free |
Texture | Creamy |
Weight | 800 gm |
Details
Key Features: - Made with 100% peanuts, no added sugar or salt - Contains 32g of protein per 100g serving - Gluten free and vegan - Cholesterol free
For whom: - Fitness enthusiasts looking for a high protein snack - Those following a gluten-free or vegan diet - Anyone looking for a natural, unsweetened peanut butter option
Pros: - High protein content - No added sugar or salt - Suitable for various dietary restrictions - Creamy texture Cons: - Some may find the lack of added salt unsatisfying for their taste buds
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | High protein, vegan, and unsweetened features align well with current health trends. | Market Research, Consumer Surveys |
Brand Strength | 20 | 14 | The Butternut Co. is recognized for quality and health-focused products in the market. | Nielsen, Social Media |
Category Momentum | 20 | 15 | The demand for healthy spreads like peanut butter is growing rapidly in India. | Nielsen, Mintel |
Price Positioning | 20 | 10 | Premium pricing may limit accessibility for price-sensitive consumers in India. | Retail Analysis, Market Trends |
Competition | 10 | 3 | Strong competition from established brands may impact market share. | Market Analysis, Competitor Reports |
Use-case Advantage | 5 | 4 | Ideal for health-conscious consumers but limited in everyday use cases. | Consumer Insights, Health Blogs |
Final Market Score | 100 | 66/100 (3.30/5) | A strong contender in the health-focused spread segment with premium positioning. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: High protein, vegan, and unsweetened features align well with current health trends.Sources: Market Research, Consumer Surveys -
Brand Strength 14/20
Weight: 20Contribution: 14Rationale: The Butternut Co. is recognized for quality and health-focused products in the market.Sources: Nielsen, Social Media -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The demand for healthy spreads like peanut butter is growing rapidly in India.Sources: Nielsen, Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Premium pricing may limit accessibility for price-sensitive consumers in India.Sources: Retail Analysis, Market Trends -
Competition 3/10
Weight: 10Contribution: 3Rationale: Strong competition from established brands may impact market share.Sources: Market Analysis, Competitor Reports -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Ideal for health-conscious consumers but limited in everyday use cases.Sources: Consumer Insights, Health Blogs
Summary
A strong contender in the health-focused spread segment with premium positioning.
Quick Compare

Rs.400.00
⭐ Reviews Summary
✅ What Users Love
- Rich, creamy texture that spreads easily
- High protein content with no added sugars or salt
- Made from 100% peanuts, appealing to health-conscious consumers
⚠️ What to Watch
- Some users find it too oily compared to other brands
- Limited flavor variety, may not suit all taste preferences
- Higher price point compared to conventional peanut butter

Rs.1,299.00
⭐ Reviews Summary
✅ What Users Love
- Rich umami flavor
- Versatile ingredient for cooking
- Long shelf life
⚠️ What to Watch
- Strong taste not liked by everyone
- Expensive compared to other spreads
- Some packaging issues reported

Rs.89.00
⭐ Reviews Summary
✅ What Users Love
- Creamy texture and smooth consistency
- Great taste, similar to traditional mayonnaise
- Versatile for various dishes and recipes
⚠️ What to Watch
- Some find it too tangy for their preference
- Packaging issues reported, such as leaks
- Higher price compared to other brands
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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The Butternut Co. Natural Peanut Butter (Creamy) 800 gm, Unsweetened, 32g Protein, No Added Sugar, 100% Peanuts, No Salt, High Protein Peanut Butter, Gluten Free, Vegan, Cholesterol Free Estimated Delivery: 2-3 days
In Stock
|
Rs.380.00 Rs.400.00 COD
|
GO TO STORE GO TO STORE |
The Butternut Co. Natural Peanut Butter (Creamy) 800 gm, Unsweetened, 32g Protein, No Added Sugar, 100% Peanuts, No Salt, High Protein Peanut Butter, Gluten Free, Vegan, Cholesterol Free Estimated Delivery: 2-3 days
In Stock
COD
|