Butternut Co Choco Hazelnut Spread 200gm

0 reviews
Smart Rank ⓘ 73/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a guilt-free indulgence with The Butternut Co. Chocolate Hazelnut Spread, made with no refined sugar and vegan-friendly ingredients.
  • Experience a rich and creamy texture paired with indulgent chocolate flavor and crunchy hazelnuts, perfect for spreading or dipping.
  • Ideal for health-conscious consumers, this spread contains no preservatives, making it a wholesome choice for your diet.
  • Versatile and delicious, use it on toast, pancakes, or as a dip for fruits to satisfy your sweet cravings without the guilt.

Market-Based Score (India)

66/100 (3.30/5)
Decent
A strong contender in the health-conscious segment, but faces premium pricing challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 1,355
Total / Avg 4.20★ 1,355
Consensus: 4.20★ from 1,355 total reviews
Rs.470.00 Rs.500.00
Best price from Amazon.in Amazon.in
Key Features
Category Chocolate Hazelnut Spread
Weight 200 gm
Sugar No Refined Sugar
Diet Vegan
Preservatives No Preservatives
Texture Rich and Creamy
Flavor Indulgent Chocolate
Usage Spread or Dip
Details
This Chocolate Hazelnut Spread from The Butternut Co. is a delicious and healthier alternative to traditional chocolate spreads. Made with no refined sugar, it is vegan-friendly and contains no preservatives.

Key features of this product include its rich and creamy texture, its indulgent chocolate flavor, and the added crunch from the hazelnuts. It can be spread on toast, pancakes, or used as a dip for fruits.

This product is perfect for health-conscious individuals looking for a guilt-free treat. It is also suitable for those following a vegan or plant-based diet.

Pros: Delicious chocolate flavor, no refined sugar, vegan-friendly, no preservatives.
Cons: Can be on the pricier side compared to other chocolate spreads.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Vegan, no refined sugar, and preservative-free features align with current consumer trends. Market Research, Consumer Reports
Brand Strength 20 14 The Butternut Co. is recognized for quality and health-focused products in India. Nielsen, Social Media
Category Momentum 20 15 The demand for healthier spreads is rising in India, boosting category growth. Nielsen, Mintel
Price Positioning 20 10 Pricing is premium compared to traditional spreads, which may limit broader appeal. Retail Audit, Price Comparison
Competition 10 3 Strong competition from established brands in the spread category affects market share. Market Analysis, Competitor Reports
Use-case Advantage 5 4 Versatile for various uses but may not be a staple for all consumers. Consumer Surveys, Food Blogs
Final Market Score 100 66/100 (3.30/5) A strong contender in the health-conscious segment, but faces premium pricing challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Vegan, no refined sugar, and preservative-free features align with current consumer trends.
    Sources: Market Research, Consumer Reports
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: The Butternut Co. is recognized for quality and health-focused products in India.
    Sources: Nielsen, Social Media
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for healthier spreads is rising in India, boosting category growth.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is premium compared to traditional spreads, which may limit broader appeal.
    Sources: Retail Audit, Price Comparison
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Strong competition from established brands in the spread category affects market share.
    Sources: Market Analysis, Competitor Reports
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Versatile for various uses but may not be a staple for all consumers.
    Sources: Consumer Surveys, Food Blogs
Summary
A strong contender in the health-conscious segment, but faces premium pricing challenges.

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Price Comparison

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Amazon.in More Detail

Rs.470.00 Rs.500.00

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The Butternut Co. Chocolate Hazelnut Spread, 200 gm (No Refined Sugar, Vegan, No Preservatives)

Estimated Delivery: 2-3 days
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Rs.470.00 Rs.500.00