Indic Roots Basil Hummus - Instant Freshness 50ml

0 reviews
Indic Roots Basil Hummus - Instant Freshness 50ml
Smart Rank ⓘ 49/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the classic flavor of fresh herbs in an instant with this basil hummus
  • Convenient and healthy ready-to-eat option, just add water and enjoy
  • Experience a natural and MSG-free snack that is both delicious and nutritious
  • Get a pack of 1 for a great price, perfect for a quick and satisfying treat

Market-Based Score (India)

66/100 (3.30/5)
Decent
Indic Roots Basil Hummus offers a well-positioned, competitively priced plant-based snack in a growing Indian market.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.5★ 9
Total / Avg 3.50★ 9
Consensus: 3.50★ from 9 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Convenient and easy to prepare, just add water.
  • Fresh and flavorful taste with a classic basil flavor.
  • Healthy option with no MSG and natural ingredients.

⚠️ What to Watch

  • Texture may be too thin for some preferences.
  • Flavor can be too mild for those seeking stronger taste.
  • Packaging may not be resealable, leading to freshness issues.
Rs.249.00 Rs.249.00
Best price from Amazon.in Amazon.in
Details


Indic Roots Basil Hummus is a flavorful and nutritious instant food option that is convenient and easy to prepare. Made with fresh herbs and a classic basil flavor, this hummus only requires the simple addition of water to enjoy its delicious taste.

Key Features: - Made with fresh herbs for a burst of flavor - Classic basil taste that is refreshing and satisfying - Instant food option that is ready to eat with just the addition of water - Healthy and natural ingredients with no added MSG

For whom: This Basil Hummus is perfect for busy individuals who want a quick and healthy snack or meal option. It is also great for those looking for a convenient and delicious way to enjoy hummus without the need for complicated preparation.

Pros: - Easy to prepare and ready to eat in minutes - Fresh ingredients for a flavorful and satisfying snack - Healthy and nutritious option for any time of day Cons: - May not be as flavorful as freshly made hummus - Limited serving size in each pack

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Convenient instant preparation aligns with busy urban Indian lifestyles Retail360, GroceryDive
Brand Strength 20 10 Established brand reputation for quality and innovation in natural foods Brandwatch, Nielsen
Category Momentum 20 15 Growing demand for healthy plant-based alternatives in Indian market Mintel, Euromonitor
Price Positioning 20 10 Competitive pricing compared to similar premium plant-based products in market Kantar, IRI
Competition 10 6 Moderate competition from established and emerging plant-based snack brands Forbes, BusinessToday
Use-case Advantage 5 5 Versatile usage as a snack or meal accompaniment appeals to diverse consumer needs FoodNavigator, IndiaRetailing
Final Market Score 100 66/100 (3.30/5) Indic Roots Basil Hummus offers a well-positioned, competitively priced plant-based snack in a growing Indian market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Convenient instant preparation aligns with busy urban Indian lifestyles
    Sources: Retail360, GroceryDive
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation for quality and innovation in natural foods
    Sources: Brandwatch, Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for healthy plant-based alternatives in Indian market
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitive pricing compared to similar premium plant-based products in market
    Sources: Kantar, IRI
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Moderate competition from established and emerging plant-based snack brands
    Sources: Forbes, BusinessToday
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile usage as a snack or meal accompaniment appeals to diverse consumer needs
    Sources: FoodNavigator, IndiaRetailing
Summary
Indic Roots Basil Hummus offers a well-positioned, competitively priced plant-based snack in a growing Indian market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.249.00 Rs.249.00

 GO TO STORE GO TO STORE

Indic Roots Basil Hummus | Fresh Herbs, Classic Flavor | Just Add Water, Instant Food | Healthy Natural Ready to Eat | No MSG (Pack of 1)

Estimated Delivery: 2-3 days
In Stock COD

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Rs.249.00 Rs.249.00