Overview
Market-Based Score (India)
75/100
(3.75/5)
Strong
A strong contender in the Bluetooth speaker market with solid brand backing and features.
Factor Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | The speaker offers competitive features like wireless connectivity and sound quality. | TechRadar, CNET |
Brand Strength | 20 | 18 | Sony is a well-established brand in audio products, trusted by consumers in India. | GfK, Nielsen |
Category Momentum | 20 | 15 | Bluetooth speakers are gaining popularity in India due to portability and convenience. | IDC, Canalys |
Price Positioning | 20 | 10 | Pricing is slightly above average for the segment, limiting broader appeal. | Flipkart, Amazon |
Competition | 10 | 8 | Strong competition from brands like JBL and Bose in the same price range. | Gizmodo, TechCrunch |
Use-case Advantage | 5 | 4 | Ideal for casual listening but lacks features for audiophiles or professionals. | SoundGuys, WhatHiFi |
Total | 100 | 75 |
Product Checklist (AI)
Product Checklist (100 Points)
Sony ULT Field 1 Wireless Speaker Black Updated: 2025-10-08 07:32:06
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9Design BuildHighStylish design, durable materials, IP67 rating.
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8.8PerformanceHighExcellent sound quality with deep bass.
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8FeaturesHighGood features but lacks advanced options.
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8EaseHighSimple setup and user-friendly app.
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7ReliabilityHighStandard warranty, decent service network.
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8ValueHighGood value but slightly overpriced.
Final Score & Verdict
Score 83 / 100
Strong
Great choice for bass lovers seeking durability.
Reviews Summary
👍 Positives
⭐ Reviews Summary
✅ What Users Love
- Excellent sound quality with powerful bass
- Long battery life of up to 12 hours
- Durable design with IP67 waterproof and dustproof rating
⚠️ Critical
⚠️ What to Watch
- Bluetooth connectivity issues reported by some users
- Larger size may not be portable for all users
- Price point considered high compared to competitors