Horlicks Chocolate Refill - 1kg 1 kg

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Horlicks Chocolate Refill - 1kg 1 kg
Smart Rank ⓘ 58/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a 1 kg refill pack of delicious Horlicks Chocolate flavor
  • Get great value for money with this affordable product
  • Support your family's health with this nutritious beverage
  • Conveniently refill your Horlicks jar with this pack

Market-Based Score (India)

66/100 (3.30/5)
Decent
Horlicks Refill - 1 kg (Chocolate) holds a strong position in the growing dairy alternatives market in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 36
Total / Avg 4.40★ 36
Consensus: 4.40★ from 36 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich chocolate flavor that appeals to both kids and adults.
  • Provides a good source of nutrition and energy.
  • Convenient refill packaging reduces plastic waste.

⚠️ What to Watch

  • Some users find it too sweet for their taste.
  • May not dissolve well in cold milk or water.
  • Higher price point compared to other similar products.
Rs.440.00 Rs.599.00
Best price from Amazon.in Amazon.in
Key Features
Category Nutrition
Weight 1 kg
Flavor Chocolate
Vitamins & Minerals Yes
Mixing Milk or water
Target Audience All ages
Pros Nutritious, convenient, trusted brand
Cons Flavor may be too sweet, packaging concerns
Details
Horlicks Refill in chocolate flavor is a nutritious drink mix that is perfect for those looking to boost their energy levels and stay healthy. Made with essential vitamins and minerals, Horlicks is a trusted brand for generations.

Key Features: - 1 kg refill pack ideal for regular consumption - Contains essential vitamins and minerals to support overall health - Delicious chocolate flavor loved by both kids and adults - Easy to mix with milk or water for a quick and nutritious drink

For whom: Horlicks Refill is suitable for individuals of all ages looking for a convenient and tasty way to meet their daily nutritional needs. It is especially beneficial for growing children, busy professionals, and seniors looking to maintain their health.

Pros: - Nutritious and delicious drink mix - Convenient 1 kg refill pack - Provides essential vitamins and minerals - Trusted brand with a long history of quality

Cons: - Some may find the chocolate flavor too sweet - Packaging could be more environmentally friendly

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 1 kg refill pack ideal for family consumption. Retail360
Brand Strength 20 15 Horlicks is a well-established and trusted brand in India. Brand Equity
Category Momentum 20 10 Growing demand for dairy alternatives in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Pricebaba
Competition 10 6 Facing competition from other established brands in the segment. Nielsen
Use-case Advantage 5 5 Chocolate flavor appeals to children and adults alike. GroceryRetail
Final Market Score 100 66/100 (3.30/5) Horlicks Refill - 1 kg (Chocolate) holds a strong position in the growing dairy alternatives market in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: 1 kg refill pack ideal for family consumption.
    Sources: Retail360
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Horlicks is a well-established and trusted brand in India.
    Sources: Brand Equity
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for dairy alternatives in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Pricebaba
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established brands in the segment.
    Sources: Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Chocolate flavor appeals to children and adults alike.
    Sources: GroceryRetail
Summary
Horlicks Refill - 1 kg (Chocolate) holds a strong position in the growing dairy alternatives market in India.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.440.00 Rs.599.00

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Horlicks Refill - 1 kg (Chocolate)

Estimated Delivery: 2-3 days
In Stock COD

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Rs.440.00 Rs.599.00