Horlicks Lite - Regular Malt 450G Jar

0 reviews

Smart Rank ⓘ 58/100

Based on Market Score (81/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy a healthy and delicious drink with Horlicks Lite Jar - Regular Malt, 450G Jar
Benefit from a sugar-free formula that is perfect for health-conscious individuals
Get great value with a 450g jar at an affordable price of only 399.0000
Experience the trusted quality of Horlicks Lite, a popular choice for health drinks

Market-Based Score (India)

81/100 (4.05/5)

Good value

Horlicks Lite Jar - Regular Malt positioned well in growing sugar-free dairy segment.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	3.3★	10
Total / Avg	3.30★	10

Consensus: 3.30★ from 10 total reviews

Rs.304.00 Rs.399.00

Best price from

Amazon.in

Details

Horlicks Lite Jar is a nutritious and delicious drink that comes in a regular malt flavor. It is specially formulated for those looking for a healthier option without compromising on taste.

Key Features: - No added sugar - Low in calories - Contains essential vitamins and minerals - Suitable for both kids and adults

For whom: Horlicks Lite Jar is ideal for health-conscious individuals who are looking to cut down on their sugar intake but still want to enjoy a satisfying and nourishing drink. It is suitable for both kids and adults who are looking for a healthier alternative to traditional malt drinks.

Pros: - No added sugar makes it a healthier option - Low in calories helps in weight management - Contains essential vitamins and minerals for overall health - Suitable for the whole family to enjoy

Cons: - Some may find the regular malt flavor to be too strong - Not suitable for individuals with allergies to any of the ingredients

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	No added sugar aligns with current health-conscious consumer trends	Euromonitor
Brand Strength	20	18	Horlicks is a well-established and trusted brand in India	Brand Equity
Category Momentum	20	15	Growing demand for sugar-free dairy products in Indian market	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in the market	Retail360
Competition	10	10	Facing competition from other sugar-free malt-based drinks	MarketWatch
Use-case Advantage	5	3	Convenient packaging size for regular consumption	Grocery Times
Final Market Score	100	81/100 (4.05/5)	Horlicks Lite Jar - Regular Malt positioned well in growing sugar-free dairy segment.

Market-Based Score

81/100 (4.05/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: No added sugar aligns with current health-conscious consumer trends

Sources: Euromonitor
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Horlicks is a well-established and trusted brand in India

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for sugar-free dairy products in Indian market

Sources: Mintel
Price Positioning 15/20

Weight: 20

Contribution: 15

Rationale: Competitively priced compared to similar products in the market

Sources: Retail360
Competition 10/10

Weight: 10

Contribution: 10

Rationale: Facing competition from other sugar-free malt-based drinks

Sources: MarketWatch
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: Convenient packaging size for regular consumption

Sources: Grocery Times

Summary

Horlicks Lite Jar - Regular Malt positioned well in growing sugar-free dairy segment.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Horlicks Lite Jar - Regular Malt, 450G Jar, No Added Sugar Estimated Delivery: 2-3 days In Stock	Rs.304.00 Rs.399.00 COD	GO TO STORE GO TO STORE
Horlicks Lite Jar - Regular Malt, 450G Jar, No Added Sugar Estimated Delivery: 2-3 days In Stock COD