Amway LOC Cleaner - 1L
Smart Rank ⓘ
46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Versatile cleaner for various surfaces, tackles tough dirt, grime, and grease effectively.
- Concentrated formula ensures powerful cleaning, providing long-lasting and economical use.
- Ideal for homemakers, households, offices seeking reliable, easy-to-use cleaning solution.
- 1-liter size offers value for money, quick results, but scent may be strong for some users.
Market-Based Score (India)
76/100 (3.80/5)
Good value Amway L.O.C.™ Multi-Purpose Cleaner holds a strong position in the Indian market due to its brand strength and competitive pricing.
Details
The Amway L.O.C. Multi Purpose Cleaner is a versatile cleaning solution that helps you tackle dirt, grime, and grease on various surfaces in your home. With a size of 1 litre, you can rely on this cleaner to last you a long time for all your cleaning needs.
Key Features:
- Multi purpose cleaner suitable for various surfaces
- Helps tackle tough dirt, grime, and grease
- Contains a concentrated formula for effective cleaning
- Long lasting and economical size of 1 litre
For whom:
This multi purpose cleaner is perfect for homemakers, households, offices, and anyone looking for a reliable and effective cleaning solution for their living spaces.
Pros:
- Versatile and effective on a wide range of surfaces
- Concentrated formula for powerful cleaning
- Economical size for long-lasting use
- Easy to use and quick results
Cons:
- Some may find the scent too strong
- May require dilution for certain surfaces
Key Features:
- Multi purpose cleaner suitable for various surfaces
- Helps tackle tough dirt, grime, and grease
- Contains a concentrated formula for effective cleaning
- Long lasting and economical size of 1 litre
For whom:
This multi purpose cleaner is perfect for homemakers, households, offices, and anyone looking for a reliable and effective cleaning solution for their living spaces.
Pros:
- Versatile and effective on a wide range of surfaces
- Concentrated formula for powerful cleaning
- Economical size for long-lasting use
- Easy to use and quick results
Cons:
- Some may find the scent too strong
- May require dilution for certain surfaces
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | The 1 liter size meets the needs of Indian households for bulk cleaning solutions. | Euromonitor |
Brand Strength | 20 | 18 | Amway is a well-established brand with a loyal customer base in India. | Brandwatch |
Category Momentum | 20 | 15 | Growing demand for eco-friendly cleaning products in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar multi-purpose cleaners in the market. | Retail360 |
Competition | 10 | 8 | Facing competition from local and international brands offering similar products. | Nielsen |
Use-case Advantage | 5 | 5 | Versatile cleaner suitable for various surfaces and applications. | GfK |
Final Market Score | 100 | 76/100 (3.80/5) | Amway L.O.C.™ Multi-Purpose Cleaner holds a strong position in the Indian market due to its brand strength and competitive pricing. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: The 1 liter size meets the needs of Indian households for bulk cleaning solutions.Sources: Euromonitor -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Amway is a well-established brand with a loyal customer base in India.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for eco-friendly cleaning products in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar multi-purpose cleaners in the market.Sources: Retail360 -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing competition from local and international brands offering similar products.Sources: Nielsen -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Versatile cleaner suitable for various surfaces and applications.Sources: GfK
Summary
Amway L.O.C.™ Multi-Purpose Cleaner holds a strong position in the Indian market due to its brand strength and competitive pricing.
Quick Compare

Rs.574.00
⭐ Reviews Summary
✅ What Users Love
- Effective at cleaning various surfaces
- Long-lasting product due to 1 liter size
- Versatile for different cleaning tasks
⚠️ What to Watch
- Strong chemical smell
- Expensive compared to other cleaners
- Some users found the packaging difficult to use

Rs.205.00
⭐ Reviews Summary
✅ What Users Love
- Effective at cleaning and disinfecting toilet bowls
- Pleasant ocean fresh scent
- Easy to use with good coverage
⚠️ What to Watch
- Some users find the scent too strong
- May require multiple applications for tough stains
- Packaging could be improved for easier pouring

Rs.325.00
⭐ Reviews Summary
✅ What Users Love
- Formulated for kids with beneficial ingredients like Amla, Brahmi, and Sankhpushpi
- Comes in a 1kg pack, offering good value for money
- Tastes good and is liked by kids
⚠️ What to Watch
- Some users found the texture of the product to be too sticky
- A few buyers reported issues with the packaging, such as leaks or damages
- May not be suitable for children with specific dietary restrictions or allergies

Rs.990.00
⭐ Reviews Summary
✅ What Users Love
- Effective in trapping and killing mosquitoes
- Eco-friendly with UV LED technology
- Suitable for both indoor and outdoor use
⚠️ What to Watch
- May not work as effectively for all types of insects
- Some users found the design to be less durable
- Slightly higher price compared to other mosquito traps
Where to Buy
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