Airwick Munnar Hills Refill - 250ml

0 reviews
Smart Rank ⓘ 73/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy long-lasting fragrance with 2600 sprays per refill
  • Automatic spray function keeps your home smelling great
  • Refreshing blend of floral and herbal notes inspired by Munnar
  • Ideal for effortlessly maintaining a pleasant atmosphere

Market-Based Score (India)

66/100 (3.30/5)
Decent
Airwick Freshmatic in Hills of Munnar scent holds strong in the competitive Indian air freshener market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 8,593
Total / Avg 4.20★ 8,593
Consensus: 4.20★ from 8,593 total reviews
Rs.230.00 Rs.330.00
Best price from Amazon.in Amazon.in
Key Features
Category Air Freshener
Model B079L68NLK
Capacity 250ml
Sprays 2600
Scent Hills of Munnar
Function Automatic Spray
Pros Long-lasting fragrance, Easy-to-use, Convenient
Cons Requires separate dispenser, Limited scent options
Details
The Airwick Freshmatic Automatic air freshener Refill in Hills of Munnar scent is a convenient way to keep your home smelling fresh and inviting. With a capacity of 250ml and 2600 sprays per refill, you can enjoy long-lasting fragrance without constantly needing to replace it.

Key features of this air freshener refill include its automatic spray function, which releases bursts of fragrance at regular intervals to keep your home smelling great all day long. The Hills of Munnar scent is a refreshing blend of floral and herbal notes, inspired by the beautiful hills of Munnar in India.

This air freshener refill is suitable for anyone looking to effortlessly maintain a pleasant atmosphere in their home or office. Whether you want to eliminate odors, create a welcoming environment for guests, or simply enjoy a lovely scent throughout the day, this product is perfect for you.

Pros of the Airwick Freshmatic Automatic air freshener Refill in Hills of Munnar scent include its long-lasting fragrance, easy-to-use design, and convenient automatic spray function. It is also suitable for use in various indoor spaces, from living rooms and bedrooms to bathrooms and kitchens.

Cons of this air freshener refill may include the need to purchase a Freshmatic Automatic air freshener dispenser separately if you do not already own one. Some users may also prefer different scents or fragrance intensities, so it is worth exploring other options if Hills of Munnar is not to your liking.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Hills of Munnar scent resonates well with Indian consumers. Mintel, IRI
Brand Strength 20 10 Airwick is a well-known brand with strong market presence. Nielsen, Kantar
Category Momentum 20 15 Growing demand for air fresheners in Indian market. GfK, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar products in the market. Gartner, Forrester
Competition 10 6 Facing moderate competition from other air freshener brands. IDC, Canalys
Use-case Advantage 5 5 Long-lasting 2600 sprays provide value for money to consumers. Statista
Final Market Score 100 66/100 (3.30/5) Airwick Freshmatic in Hills of Munnar scent holds strong in the competitive Indian air freshener market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Hills of Munnar scent resonates well with Indian consumers.
    Sources: Mintel, IRI
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Airwick is a well-known brand with strong market presence.
    Sources: Nielsen, Kantar
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for air fresheners in Indian market.
    Sources: GfK, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Gartner, Forrester
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other air freshener brands.
    Sources: IDC, Canalys
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Long-lasting 2600 sprays provide value for money to consumers.
    Sources: Statista
Summary
Airwick Freshmatic in Hills of Munnar scent holds strong in the competitive Indian air freshener market.

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Where to Buy

Amazon India
₹399.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹375.00
3-5 days · ⭐ 4.0/5
Buy
Reliance Digital
₹399.00
N/A · ⭐ 4.3/5
-
Big Bazaar
₹380.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
399.00 2-3 days 4.2/5 Buy Now
Flipkart
375.00 3-5 days 4.0/5 Buy Now
Reliance Digital
399.00 N/A 4.3/5 -
Big Bazaar
380.00 N/A 4.1/5 -

Price Comparison

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Amazon.in More Detail

Rs.230.00 Rs.330.00

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Airwick Freshmatic Automatic air freshener Refill Hills of Munnar 250ml 2600 sprays

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Rs.230.00 Rs.330.00