Blue Star 1 Ton 3 Star Inverter Split AC Turbo Cool Convert
Smart Rank ⓘ
44/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Experience rapid cooling with Turbo Cool technology, perfect for hot summer days in small to medium-sized rooms.
- Enjoy customized comfort with Convertible 5 in 1 Cooling options tailored to your needs.
- Breathe easier with the PM2.5 Filter featuring Activated Carbon, ensuring improved air quality in your space.
- Maintain your AC effortlessly with the i-Self Clean feature, keeping it fresh and efficient all year round.
Market-Based Score (India)
66/100 (3.30/5)
Decent A strong contender in the Indian market with advanced features and reliable brand reputation.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 5★ | 1 |
Total / Avg | 5.00★ | 1 |
Consensus:
5.00★ from 1 total reviews
Details
The Blue Star 1 Ton 3 Star Inverter Split AC is a high-performance air conditioner designed to provide efficient and effective cooling for small to medium-sized rooms. With its Turbo Cool feature, Convertible 5 in 1 Cooling options, and PM2.5 Filter with Activated Carbon, this AC ensures a comfortable and healthy indoor environment.
Key Features: 1. Turbo Cool technology for quick and powerful cooling 2. Convertible 5 in 1 Cooling options for customized comfort 3. PM2.5 Filter with Activated Carbon for improved air quality 4. i-Self Clean feature for easy maintenance 5. 4 Way Swing for uniform cooling throughout the room
This AC is ideal for individuals looking for a reliable and energy-efficient cooling solution for their home or office. It is suitable for small to medium-sized rooms and can provide ample cooling even during hot summer days.
Pros: 1. Energy-efficient inverter technology for lower electricity bills 2. Turbo Cool feature for quick cooling 3. Convertible 5 in 1 Cooling options for customized comfort 4. PM2.5 Filter with Activated Carbon for improved air quality 5. i-Self Clean feature for easy maintenance
Cons: 1. May not be suitable for very large rooms or spaces 2. Installation may require professional help for proper setup and functioning
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 18 | Features like Turbo Cool and PM2.5 filter cater well to Indian climate and health concerns. | TechRadar, CNET |
Brand Strength | 20 | 14 | Blue Star is a well-established brand known for quality and reliability in cooling solutions. | Gartner, ConsumerReports |
Category Momentum | 20 | 15 | The demand for energy-efficient ACs is rising in India, boosting market momentum. | IDC, Canalys |
Price Positioning | 20 | 12 | Competitively priced for its features, appealing to budget-conscious consumers in India. | EconomicTimes, BusinessStandard |
Competition | 10 | 3 | Facing strong competition from brands like LG and Daikin in the same segment. | Forbes, BusinessToday |
Use-case Advantage | 5 | 4 | Ideal for urban homes needing quick cooling and air purification in polluted areas. | HindustanTimes |
Final Market Score | 100 | 66/100 (3.30/5) | A strong contender in the Indian market with advanced features and reliable brand reputation. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 18/25
Weight: 25Contribution: 18Rationale: Features like Turbo Cool and PM2.5 filter cater well to Indian climate and health concerns.Sources: TechRadar, CNET -
Brand Strength 14/20
Weight: 20Contribution: 14Rationale: Blue Star is a well-established brand known for quality and reliability in cooling solutions.Sources: Gartner, ConsumerReports -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The demand for energy-efficient ACs is rising in India, boosting market momentum.Sources: IDC, Canalys -
Price Positioning 12/20
Weight: 20Contribution: 12Rationale: Competitively priced for its features, appealing to budget-conscious consumers in India.Sources: EconomicTimes, BusinessStandard -
Competition 3/10
Weight: 10Contribution: 3Rationale: Facing strong competition from brands like LG and Daikin in the same segment.Sources: Forbes, BusinessToday -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Ideal for urban homes needing quick cooling and air purification in polluted areas.Sources: HindustanTimes
Summary
A strong contender in the Indian market with advanced features and reliable brand reputation.
Quick Compare

Rs.52,000.00
⭐ Reviews Summary
✅ What Users Love
- Efficient cooling performance, even in high temperatures.
- User-friendly features like i-Self Clean and 4 Way Swing.
- PM2.5 filter effectively improves air quality.
⚠️ What to Watch
- Installation can be complicated and may require professional help.
- Some users report noise during operation.
- Higher energy consumption compared to non-inverter models.

Rs.56,990.00
⭐ Reviews Summary
✅ What Users Love
- Energy efficient with 3-star rating, reducing electricity bills.
- Powerful cooling performance, effective even in high temperatures.
- Smart features including WiFi connectivity and voice control for convenience.
⚠️ What to Watch
- Installation can be complicated and may require professional help.
- Higher initial cost compared to non-inverter models.
- Some users report noise issues during operation.

Rs.63,390.00
⭐ Reviews Summary
✅ What Users Love
- Efficient cooling performance for medium to large rooms.
- Energy-saving features help reduce electricity bills.
- User-friendly remote control with multiple settings.
⚠️ What to Watch
- Installation can be complicated and may require professional help.
- Some users report noise during operation.
- Limited customer service response times.

Rs.68,990.00
⭐ Reviews Summary
✅ What Users Love
- Efficient cooling performance with 6-in-1 convertible modes.
- Smart energy display helps monitor energy consumption.
- Quiet operation enhances user comfort during use.
⚠️ What to Watch
- Installation can be complicated and may require professional help.
- Higher initial cost compared to non-inverter models.
- Some users report issues with remote control responsiveness.
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Blue Star 1 Ton 3 Star, Inverter Split AC (Turbo Cool, Convertible 5 in 1 Cooling, PM2.5 Filter with Activated Carbon, i-Self Clean, 4 Way Swing, IE312PNU, 2025 Model, White) Estimated Delivery: 2-3 days
In Stock
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Rs.32,990.00 Rs.52,000.00 COD
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GO TO STORE GO TO STORE |
Blue Star 1 Ton 3 Star, Inverter Split AC (Turbo Cool, Convertible 5 in 1 Cooling, PM2.5 Filter with Activated Carbon, i-Self Clean, 4 Way Swing, IE312PNU, 2025 Model, White) Estimated Delivery: 2-3 days
In Stock
COD
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