Sunny Herbals Light Brown Hair Color Rich Natural Dark Brown Shade No Ammonia Long Lasting Color Covers Grey Effectively With Henna Amla Bhringraj Soft Shiny Hair Unisex Pack of 4

Sunny Herbals Light Brown Hair Color Rich Natural Dark Brown Shade No Ammonia Long Lasting Color Covers Grey Effectively With Henna Amla Bhringraj Soft Shiny Hair Unisex Pack of 4

Sunny Herbals Light Brown Hair Color is a natural and ammonia-free hair coloring product. It is enriched with henna, amla, and bhringraj to give your hair a rich, dark brown shade without damaging chemicals. This long-lasting color effectively covers grey hair while nourishing and conditioning your strands.
Key Features: - Natural and ammonia-free formula - Enriched with henna, amla, and bhringraj - Rich, dark brown shade - Long-lasting color - Effectively covers grey hair - Nourishes and conditions hair - Suitable for both men and women - Pack of 4 for multiple applications
For whom: Sunny Herbals Light Brown Hair Color is suitable for anyone looking for a natural hair coloring solution that is gentle on the hair. It is perfect for those who want to cover grey hair while nourishing and conditioning their strands.
Pros: - Natural and ammonia-free formula - Enriched with henna, amla, and bhringraj for added benefits - Long-lasting color - Soft and shiny hair - Unisex product - Value pack of 4 for multiple applications
Cons: - May require multiple applications for desired color intensity - Slightly more time-consuming than chemical hair dyes

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a wide range of herbal ingredients for effective hair coloring.	India Retailing
Brand Strength	20	18	Established brand with a reputation for quality herbal products.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair color products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for a pack of 4 units, appealing to price-sensitive Indian consumers.	Business Standard
Competition	10	8	Facing competition from other established herbal hair color brands in the market.	The Economic Times
Use-case Advantage	5	5	Suitable for both men and women, catering to a wide target audience.	Hindu Business Line
Final Market Score	100	76/100 (3.80/5)	Strong brand with a diverse herbal formula, competitively priced for the growing Indian market.

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