Natural Health And Herbal Products Pure Natural Indigo Powder Indigofera tinctoria Neel Powder For Natural Hair Colorant Black Brown Hair Color 400 Gram Pack of 4 of 100g Each

Natural Health And Herbal Products Pure Natural Indigo Powder Indigofera tinctoria Neel Powder For Natural Hair Colorant Black Brown Hair Color 400 Gram Pack of 4 of 100g Each

Key Features: - Made from pure natural indigo powder (Indigofera tinctoria) - Can be used as a natural hair colorant for black and brown hair - Comes in a pack of 4 with each pack weighing 100g, totaling 400g - No harmful chemicals or additives

For Whom: - Individuals looking for a natural alternative to chemical hair dyes - People with black or brown hair who want to enhance or maintain their hair color

Pros: - Natural product without any harsh chemicals - Can help in conditioning hair while coloring - Eco-friendly packaging - Long-lasting color

Cons: - May require multiple applications for desired color intensity - Results may vary depending on individual hair type and color history

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers pure natural indigo powder suitable for hair coloring	BeautyInsider
Brand Strength	20	18	Established brand with positive consumer reviews	Amazon, Flipkart
Category Momentum	20	15	Growing demand for natural hair colorants in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Retail360
Competition	10	8	Facing competition from other established henna brands	Cosmopolitan
Use-case Advantage	5	5	Provides long-lasting black-brown hair color	Vogue
Final Market Score	100	76/100 (3.80/5)	Strong brand with competitive pricing and growing demand, facing competition in henna market.

Factor	Rating (out of 5)	Notes
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