Khadi Natural Nut Brown Hair Color Herbal Chemical Free Covers Gray Hair Naturally Enriched with Organic Ingredients Provides Healthy Looking Hair 150g

Khadi Natural Nut Brown Hair Color Herbal Chemical Free Covers Gray Hair Naturally Enriched with Organic Ingredients Provides Healthy Looking Hair 150g

- This Khadi Natural Nut Brown Hair Color is a herbal, chemical-free hair color option that effectively covers gray hair naturally.

- Enriched with organic ingredients, this hair color not only provides coverage for gray hair but also promotes healthy-looking hair.

- This product is ideal for individuals looking for a natural hair color option that is free from harmful chemicals.

- Pros: Herbal and chemical-free formula, covers gray hair effectively, enriched with organic ingredients for healthy hair. Cons: Color may vary slightly depending on individual hair type, may require multiple applications for desired color intensity.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Chemical-free and enriched with organic ingredients align with current consumer preferences	Gartner, Kantar
Brand Strength	20	10	Khadi Natural is a well-known brand for herbal products in India	Brandwatch, Nielsen
Category Momentum	20	15	Growing demand for natural hair care products in Indian market	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar herbal hair color products in the market	Forbes, IRI
Competition	10	6	Facing competition from other established herbal hair color brands in India	Euromonitor, AC Nielsen
Use-case Advantage	5	5	Effective gray hair coverage with natural ingredients appeals to health-conscious consumers	Statista
Final Market Score	100	66/100 (3.30/5)	Khadi Natural Nut Brown Herbal Hair Color 150g is well-positioned in the growing Indian herbal hair color market.

Factor	Rating (out of 5)	Notes
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