Elecious Indigo Powder for Hair black 200 Grams 100 Pure and Natural No preservatives Natural hair dye No Ammonia No PPD

Elecious Indigo Powder for Hair black 200 Grams 100 Pure and Natural No preservatives Natural hair dye No Ammonia No PPD

This Indigo Hair Dye Powder is a pure and natural alternative to traditional hair dyes. It does not contain any ammonia or PPD, making it a safer option for those with sensitive skin or allergies. Additionally, it is free of preservatives, ensuring that your hair is not exposed to potentially harmful chemicals.
Key Features: - Pure and natural indigo powder - No ammonia or PPD - No preservatives - Suitable for sensitive skin - Easy to use
For whom: This Indigo Hair Dye Powder is ideal for individuals with black hair who are looking for a natural way to enhance their hair color. It is also great for those who want to avoid harsh chemicals and preservatives typically found in traditional hair dyes.
Pros: - Natural alternative to traditional hair dyes - Safe for sensitive skin - Easy to use - No harsh chemicals
Cons: - May require multiple applications for desired color payoff - Color may fade over time

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Pure & natural ingredients with no harmful chemicals meet consumer preferences.	India Retailing
Brand Strength	20	10	Established brand reputation in the henna hair dye segment.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar natural henna hair dyes.	Retail Today
Competition	10	6	Facing competition from other established henna hair dye brands in the market.	Beauty Monitor
Use-case Advantage	5	5	Easy application process and long-lasting color payoff for black hair.	Beauty Insider
Final Market Score	100	66/100 (3.30/5)	Indigo Hair Dye Powder for Black Hair holds a strong position in the growing Indian natural henna hair dye market.

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