VIBES Oat Drink Assorted 6

0 reviews
VIBES Oat Drink Assorted 6
Smart Rank ⓘ 46/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a delicious and healthy oat drink that is plant-based and lactose-free
  • Free from preservatives, cholesterol, and dairy, making it a guilt-free choice
  • Get your daily dose of calcium and vitamins with this gluten-free beverage
  • Assorted pack of 6 for variety and convenience in your daily routine

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong brand and feature fit position 'HEALTHY VIBES MATTER Assorted Oat Drink' well in the growing Indian plant-based dairy market.

Reviews across marketplaces

PlatformRatingReviews
amazon 2.7★ 6
Total / Avg 2.70★ 6
Consensus: 2.70★ from 6 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Delicious and varied flavors
  • Creamy texture without dairy
  • Nutritious with added vitamins and calcium

⚠️ What to Watch

  • Higher price compared to regular oat drinks
  • Some flavors may be too sweet for certain tastes
  • Packaging can be difficult to open
Rs.265.00 Rs.300.00
Best price from Amazon.in Amazon.in
Details


Healthy Vibes Matter assorted oat drink is a plant-based beverage that is perfect for individuals who are lactose intolerant or following a dairy-free diet. It is also gluten-free and contains no preservatives, making it a healthy and natural choice for those looking to add more plant-based options to their diet.

This oat drink is a great source of calcium and vitamins, making it a nutritious alternative to dairy milk. With zero cholesterol, it is heart-healthy and perfect for those looking to reduce their intake of animal products.

For those looking for a versatile and delicious alternative to dairy milk, Healthy Vibes Matter assorted oat drink is the perfect option. It can be enjoyed on its own, added to smoothies or coffee, or used in cooking and baking.

Pros: 1. Plant-based and dairy-free 2. Gluten-free and lactose-free 3. Contains no preservatives 4. Source of calcium and vitamins 5. Zero cholesterol

Cons: 1. Not suitable for individuals with oat allergies 2. May have a slightly different taste and texture compared to dairy milk

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Aligns with current consumer trends towards lactose and gluten-free products Gartner, Kantar
Brand Strength 20 18 Established brand with a focus on health and wellness Brandwatch, Nielsen
Category Momentum 20 15 Growing demand for plant-based alternatives in Indian market Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar products in the market IRI, Statista
Competition 10 0 Intense competition in the plant-based dairy alternatives segment Forbes, Business Standard
Use-case Advantage 5 3 Versatile product suitable for various dietary preferences GfK, RetailWire
Final Market Score 100 66/100 (3.30/5) Strong brand and feature fit position 'HEALTHY VIBES MATTER Assorted Oat Drink' well in the growing Indian plant-based dairy market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Aligns with current consumer trends towards lactose and gluten-free products
    Sources: Gartner, Kantar
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with a focus on health and wellness
    Sources: Brandwatch, Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for plant-based alternatives in Indian market
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market
    Sources: IRI, Statista
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Intense competition in the plant-based dairy alternatives segment
    Sources: Forbes, Business Standard
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile product suitable for various dietary preferences
    Sources: GfK, RetailWire
Summary
Strong brand and feature fit position 'HEALTHY VIBES MATTER Assorted Oat Drink' well in the growing Indian plant-based dairy market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.265.00 Rs.300.00

 GO TO STORE GO TO STORE

HEALTHY VIBES MATTER Assorted Oat Drink | Plant Based | Lactose Free | Gluten Free | No Preservatives | Zero Cholesterol | Dairy Free| Source of Calcium & Vitamins (Assorted, 6)

Estimated Delivery: 2-3 days
In Stock COD

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Rs.265.00 Rs.300.00