OZiva Plant Protein 30g Pea Isolate 500g

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • 30g of protein per serving for muscle recovery and growth
  • Clean, vegan powder with no added sugar for dietary restrictions
  • Versatile unflavoured option mixes easily with foods and drinks
  • Ideal for plant-based diets and fitness enthusiasts seeking clean protein

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong contender in the plant-based protein powder segment in India.
Rs.1,399.00 Rs.1,499.00
Best price from Amazon.in Amazon.in
Key Features
Category Plant Protein Powder
Protein 30g per serving
Source Pea Isolate
Sugar No added sugar
Certification Certified clean and vegan
Flavor Unflavoured
Weight 500g
Target Audience Plant-based diet followers, fitness enthusiasts
Details


Key Features: - Contains 30g of protein per serving - Made from pea isolate for complete plant-based protein - No added sugar - Certified clean and vegan - Unflavoured, allowing for versatility in mixing with different foods and beverages

For whom: - Recommended for individuals following a plant-based diet - Suitable for fitness enthusiasts looking to increase their protein intake - Ideal for those looking for a clean, vegan protein powder without any added sugars or artificial ingredients

Pros: - High protein content for muscle recovery and growth - Clean ingredients with no added sugar - Vegan and suitable for those with dietary restrictions - Versatile and easy to mix into various recipes

Cons: - Unflavoured may not appeal to those who prefer flavoured protein powders - Some users may find the texture or taste of pea isolate protein different from whey protein variants

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High protein content, pea isolate, and no added sugar align well with consumer preferences for health and fitness products. Nielsen
Brand Strength 20 10 Established brand with a focus on clean and vegan products. Euromonitor
Category Momentum 20 15 Growing demand for plant-based protein products in the Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar plant protein powders in the market. GfK
Competition 10 6 Facing competition from both established and emerging brands offering similar plant protein products. IRI
Use-case Advantage 5 5 Versatile product suitable for various fitness and dietary needs. Kantar
Final Market Score 100 66/100 (3.30/5) Strong contender in the plant-based protein powder segment in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High protein content, pea isolate, and no added sugar align well with consumer preferences for health and fitness products.
    Sources: Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with a focus on clean and vegan products.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for plant-based protein products in the Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar plant protein powders in the market.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from both established and emerging brands offering similar plant protein products.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile product suitable for various fitness and dietary needs.
    Sources: Kantar
Summary
Strong contender in the plant-based protein powder segment in India.

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OZiva Plant Protein for Everyday Fitness 30g Protein Pea Isolate Complete Plant Protein Powder No Added Sugar Certified Clean Vegan Unflavoured 500g

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Rs.1,399.00 Rs.1,499.00