ON Mass Builder 3kg Chocolate 3 kg

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Build muscle mass and increase weight quickly with high protein and calorie content
  • Get essential vitamins and minerals for overall health and wellness support
  • Enjoy delicious chocolate flavor while boosting protein and caloric intake
  • Ideal for vegetarians seeking a convenient way to gain weight and muscle mass

Market-Based Score (India)

66/100 (3.30/5)
Decent
Highly competitive weight gainer powder with strong brand reputation and suitable pricing in the Indian market.
Rs.3,229.00 Rs.3,799.00
Best price from Amazon.in Amazon.in
Key Features
Category Weight Gainer Powder
Weight 3 kg
Flavor Chocolate
Protein High
Calories High
Vitamins & Minerals Yes
Vegetarian Yes
Ideal For Weight gain, Muscle building
Details
Key Features: - This weight gainer powder is packed with high protein and high calories to help you build muscle mass and increase weight quickly - Contains essential vitamins and minerals to support overall health and wellness - Delicious chocolate flavor makes it easy and enjoyable to consume For whom: - Ideal for individuals looking to gain weight, build muscle, or increase their calorie intake - Suitable for vegetarians looking for a convenient way to boost their protein and caloric intake Pros: - Provides a convenient and easy way to increase calorie intake and support muscle growth - Contains essential micronutrients for overall health and wellness - Delicious chocolate flavor makes it easy to enjoy, even for those with a sweet tooth Cons: - May not be suitable for those looking to lose weight or maintain current weight - Some users may find the taste too sweet or overpowering

Overall, the OPTIMUM NUTRITION Serious Mass High Protein High Calorie Weight Gainer Powder is a great option for individuals looking to increase their calorie and protein intake to support muscle growth and weight gain. With essential vitamins and minerals and a delicious chocolate flavor, it is a convenient and effective choice for vegetarians and non-vegetarians alike.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers high protein content and essential vitamins and minerals, aligning with consumer needs. Gartner
Brand Strength 20 10 Established reputation for quality and effectiveness in the nutrition segment. Euromonitor
Category Momentum 20 15 Growing demand for high-calorie weight gainers in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar high-calorie weight gainers in the market. Forbes
Competition 10 6 Facing moderate competition from other established weight gainer brands in India. Nielsen
Use-case Advantage 5 5 Addresses the need for convenient and effective weight gain for vegetarians. Statista
Final Market Score 100 66/100 (3.30/5) Highly competitive weight gainer powder with strong brand reputation and suitable pricing in the Indian market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers high protein content and essential vitamins and minerals, aligning with consumer needs.
    Sources: Gartner
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established reputation for quality and effectiveness in the nutrition segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for high-calorie weight gainers in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar high-calorie weight gainers in the market.
    Sources: Forbes
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other established weight gainer brands in India.
    Sources: Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for convenient and effective weight gain for vegetarians.
    Sources: Statista
Summary
Highly competitive weight gainer powder with strong brand reputation and suitable pricing in the Indian market.

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Price Comparison

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Rs.3,229.00 Rs.3,799.00

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OPTIMUM NUTRITION ON Serious Mass High Protein High Calorie Weight Gainer Powder 3 kg Chocolate with Vitamins and Minerals Vegetarian

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Best price
Rs.3,229.00 Rs.3,799.00