ATOM PWR Protein - Lean Muscle - 1Kg 24g
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- 24g protein per serving for muscle building
- Enriched with 11g essential amino acids
- Easy digestion with added enzymes
- Supports lean muscle gains and rapid recovery
Market-Based Score (India)
66/100 (3.30/5)
Decent Highly competitive whey protein with strong market fit in India
Details
AS IT IS Nutrition ATOM PWR Whey Protein is a high-quality protein supplement designed to help you build lean muscle and recover faster after intense workouts.
Key Features: - Contains 24g of protein per serving - Enriched with 11g of essential amino acids for muscle building - Easy to digest thanks to added enzymes - Helps in lean muscle gains and rapid recovery - Available in delicious Double Rich Chocolate flavor
For whom: This product is ideal for anyone looking to increase their protein intake and support their muscle-building goals. Whether you're a serious athlete or just starting your fitness journey, AS IT IS Nutrition ATOM PWR Whey Protein can help you achieve your goals faster.
Pros: - High protein content for muscle building - Enriched with essential amino acids - Easy to digest - Great taste - Supports lean muscle gains and rapid recovery
Cons: - May not be suitable for individuals with lactose intolerance - Some users may find the price on the higher side
Key Features: - Contains 24g of protein per serving - Enriched with 11g of essential amino acids for muscle building - Easy to digest thanks to added enzymes - Helps in lean muscle gains and rapid recovery - Available in delicious Double Rich Chocolate flavor
For whom: This product is ideal for anyone looking to increase their protein intake and support their muscle-building goals. Whether you're a serious athlete or just starting your fitness journey, AS IT IS Nutrition ATOM PWR Whey Protein can help you achieve your goals faster.
Pros: - High protein content for muscle building - Enriched with essential amino acids - Easy to digest - Great taste - Supports lean muscle gains and rapid recovery
Cons: - May not be suitable for individuals with lactose intolerance - Some users may find the price on the higher side
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | High protein content and essential amino acids align with market trends | HealthLine |
Brand Strength | 20 | 10 | Established brand with good reputation in fitness community | FitnessMag |
Category Momentum | 20 | 15 | Growing demand for diet & nutrition products in Indian market | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market | Gymshark |
Competition | 10 | 6 | Facing competition from both local and international brands in the segment | FitMag |
Use-case Advantage | 5 | 5 | Promotes lean muscle gains, rapid recovery, and easy digestion | FitIndia |
Final Market Score | 100 | 66/100 (3.30/5) | Highly competitive whey protein with strong market fit in India |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: High protein content and essential amino acids align with market trendsSources: HealthLine -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Established brand with good reputation in fitness communitySources: FitnessMag -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for diet & nutrition products in Indian marketSources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the marketSources: Gymshark -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from both local and international brands in the segmentSources: FitMag -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Promotes lean muscle gains, rapid recovery, and easy digestionSources: FitIndia
Summary
Highly competitive whey protein with strong market fit in India
Quick Compare

Rs.2,828.00
⭐ Reviews Summary
✅ What Users Love
- High protein content
- Contains essential amino acids
- Easy digestion
⚠️ What to Watch
- Some users found the taste too sweet
- Packaging could be improved for easier storage
- Price is on the higher side compared to similar products

Rs.215.00
⭐ Reviews Summary
✅ What Users Love
- Effective in treating respiratory issues
- Natural and herbal ingredients
- Good value for money
⚠️ What to Watch
- Strong taste and smell may be off-putting
- Texture can be sticky and unpleasant
- Packaging could be improved for better storage

Rs.400.00
⭐ Reviews Summary
✅ What Users Love
- Effective pain relief for headaches and muscle aches.
- Natural ingredients appeal to health-conscious consumers.
- Affordable price compared to similar products.
⚠️ What to Watch
- Results may vary; not effective for everyone.
- Some users report side effects like stomach upset.
- Limited availability in certain regions.

Rs.948.00
⭐ Reviews Summary
✅ What Users Love
- Effective in improving workout capacity
- Unflavored for versatility in mixing with other supplements
- Good value for money with 100 servings in one container
⚠️ What to Watch
- Some users found the taste unappealing
- May cause tingling sensation in some individuals
- Not suitable for those looking for flavored options
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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AS IT IS Nutrition ATOM PWR Whey Protein with Enzymes 24g Protein 11g EAA Lean Muscle Gains Rapid Recovery Easy Digest 1Kg Double Rich Chocolate
In Stock
|
Rs.1,810.00 Rs.2,828.00 COD
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GO TO STORE GO TO STORE |
AS IT IS Nutrition ATOM PWR Whey Protein with Enzymes 24g Protein 11g EAA Lean Muscle Gains Rapid Recovery Easy Digest 1Kg Double Rich Chocolate
In Stock
COD
|