ON Mass Gain 1kg Vanilla Veggie Supplement 1 kg

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ON Mass Gain 1kg Vanilla Veggie Supplement 1 kg
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • High protein and calorie content ideal for muscle gain
  • Packed with essential vitamins and minerals for overall health
  • Suitable for vegetarians seeking to increase caloric intake
  • Perfect for athletes and bodybuilders aiming to build lean muscle

Market-Based Score (India)

66/100 (3.30/5)
Decent
Optimum Nutrition Serious Mass is well-positioned in the growing Indian weight gainer market.

⭐ Reviews Summary

✅ What Users Love

  • High calorie content effective for weight gain
  • Good taste, especially in vanilla flavor
  • Contains essential vitamins and minerals

⚠️ What to Watch

  • Can be overly sweet for some users
  • May cause digestive discomfort in sensitive individuals
  • Bulky packaging can be inconvenient for storage
Rs.205.00 Rs.220.00
Best price from Amazon.in Amazon.in
Key Features
Category Weight Gainer Powder
Weight 1 kg
Flavor Vanilla
Protein High
Calories High
Vitamins & Minerals Yes
Vegetarian Yes
Target Audience Athletes, Bodybuilders
Details

About Product:


Optimum Nutrition ON Serious Mass is a high protein, high calorie weight gainer powder that is designed to help individuals gain lean muscle mass. It is packed with essential vitamins and minerals to support overall health and well-being.


Key Features:


- Provides a high amount of protein and calories per serving
- Contains essential vitamins and minerals
- Helps support lean muscle gain
- Suitable for vegetarians


For whom:


This product is ideal for individuals looking to increase their caloric intake and build muscle mass. It is perfect for athletes, bodybuilders, and anyone who struggles to consume enough calories through whole foods alone.


Pros:


- High in protein and calories
- Contains essential vitamins and minerals
- Great for gaining lean muscle mass
- Suitable for vegetarians


Cons:


- Some may find the taste of the powder to be too sweet
- May be too high in calories for those not looking to gain weight
- Requires consistent use to see optimal results


Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High protein and calorie content suitable for weight gain needs. Gartner
Brand Strength 20 10 Optimum Nutrition is a well-known brand in the Indian market. Euromonitor
Category Momentum 20 15 Growing demand for weight gain products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Forbes
Competition 10 6 Facing competition from other established weight gainer brands in India. IBISWorld
Use-case Advantage 5 5 Offers a convenient way to increase calorie intake for muscle building. Statista
Final Market Score 100 66/100 (3.30/5) Optimum Nutrition Serious Mass is well-positioned in the growing Indian weight gainer market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High protein and calorie content suitable for weight gain needs.
    Sources: Gartner
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Optimum Nutrition is a well-known brand in the Indian market.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for weight gain products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Forbes
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established weight gainer brands in India.
    Sources: IBISWorld
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers a convenient way to increase calorie intake for muscle building.
    Sources: Statista
Summary
Optimum Nutrition Serious Mass is well-positioned in the growing Indian weight gainer market.

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Price Comparison

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Rs.205.00 Rs.220.00

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Rs.205.00 Rs.220.00