Happilo Sports Mix 350g - Nutritious Blend

0 reviews
Smart Rank ⓘ 64/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a premium mix of dried cranberries, blueberries, kaju nuts, almonds, pista, and black raisins in one pack
  • Get a value pack of 350g of nutritious superfood mix to fuel your active lifestyle
  • Savor the goodness of international sports mix that is both delicious and healthy
  • Indulge in a high-quality blend of ingredients that offer a tasty and energizing snack option

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong product offering in the premium dried fruit mix segment with competitive pricing and versatile usage.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 123
Total / Avg 4.40★ 123
Consensus: 4.40★ from 123 total reviews
Rs.418.00 Rs.549.00
Best price from Amazon.in Amazon.in
Details


Key Features: - Contains a mix of dried cranberries, blueberries, roasted cashews, almonds, pistachios, and black raisins - Premium quality ingredients sourced internationally - Packed with essential nutrients and antioxidants - Perfect snack for on-the-go or post-workout recovery

For whom: - Fitness enthusiasts looking for a healthy and convenient snack option - Individuals looking to add more antioxidants and nutrients to their diet - Anyone who enjoys a delicious mix of fruits and nuts

Pros: - Great taste and texture - Convenient packaging for easy snacking - Nutrient-dense and antioxidant-rich ingredients

Cons: - Contains nuts, so may not be suitable for those with nut allergies.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Well-balanced mix of premium dried fruits and nuts appeals to health-conscious consumers. Nielsen
Brand Strength 20 10 Established brand reputation in the health food segment. Euromonitor
Category Momentum 20 15 Growing demand for premium dried fruit mixes in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium products in the market. GfK
Competition 10 6 Facing moderate competition from other premium dried fruit mixes in the market. IRI
Use-case Advantage 5 5 Versatile snack option suitable for pre/post-workout or as a healthy office snack. Kantar
Final Market Score 100 66/100 (3.30/5) Strong product offering in the premium dried fruit mix segment with competitive pricing and versatile usage.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Well-balanced mix of premium dried fruits and nuts appeals to health-conscious consumers.
    Sources: Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in the health food segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium dried fruit mixes in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium products in the market.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other premium dried fruit mixes in the market.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile snack option suitable for pre/post-workout or as a healthy office snack.
    Sources: Kantar
Summary
Strong product offering in the premium dried fruit mix segment with competitive pricing and versatile usage.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.418.00 Rs.549.00

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Happilo Premium International Sports Mix 350g Value Pack | Contains Dried Cranberries & Blueberries, Roasted Kaju Nuts, Almonds & Pista, Black Raisins | Premium & Nutritious Superfood Mix

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.418.00 Rs.549.00