Happilo Cranberries Antioxidant Boost 400g 400 g

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Happilo Cranberries Antioxidant Boost 400g 400 g
Smart Rank ⓘ 61/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Boost your immunity with premium Californian sliced cranberries high in antioxidants
  • Enhance your skin health with these dried and sweetened cranberries packed with nutrients
  • Enjoy a delicious snack that is easy to eat and provides a burst of flavor and nutrition
  • Convenient pack of 2, each weighing 400g, perfect for adding to salads, yogurt, or baked goods

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong product positioning in the premium dried fruits segment with potential for further growth.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 97
Total / Avg 4.10★ 97
Consensus: 4.10★ from 97 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High quality and taste of cranberries
  • Rich in antioxidants and health benefits
  • Convenient packaging for snacking and cooking

⚠️ What to Watch

  • Some customers find it too sweet
  • Higher price compared to other dried fruits
  • Occasional issues with packaging integrity
Rs.449.00 Rs.530.00
Best price from Amazon.in Amazon.in
Details
About Product: Happilo Premium Californian Sliced Cranberries are dried and sweetened to perfection. These cranberries are high in antioxidants, making them a great immunity booster. They are also known to be good for skin health due to their high nutrient content.

Key Features: - Premium quality Californian cranberries - Sliced and dried for easy snacking - Sweetened for a delicious taste - High in antioxidants - Boosts immunity and promotes skin health - Pack of 2, each weighing 400g

For whom: These sliced cranberries are suitable for anyone looking to boost their immunity and improve their skin health. They can be enjoyed as a snack on their own, added to salads, yogurt, or baked goods for an extra burst of flavor and nutrition.

Pros: - High in antioxidants - Delicious sweet taste - Easy to snack on - Boosts immunity - Promotes skin health

Cons: - May be too sweet for some - Can be addictive and lead to overconsumption - Pricey compared to regular dried cranberries

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High antioxidant content and skin health benefits align well with consumer preferences TOI, Livemint
Brand Strength 20 10 Established brand reputation in premium dried fruits segment Business Standard, Hindu
Category Momentum 20 15 Growing demand for healthy snacking options in Indian market Mint, ET
Price Positioning 20 10 Competitively priced for a premium product, appealing to health-conscious consumers Economic Times, Business Today
Competition 10 6 Facing moderate competition from other premium dried fruit brands in the market Financial Express, CNBC
Use-case Advantage 5 5 Versatile snacking option suitable for various dietary preferences and needs Outlook, India Today
Final Market Score 100 66/100 (3.30/5) Strong product positioning in the premium dried fruits segment with potential for further growth.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High antioxidant content and skin health benefits align well with consumer preferences
    Sources: TOI, Livemint
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in premium dried fruits segment
    Sources: Business Standard, Hindu
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for healthy snacking options in Indian market
    Sources: Mint, ET
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for a premium product, appealing to health-conscious consumers
    Sources: Economic Times, Business Today
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other premium dried fruit brands in the market
    Sources: Financial Express, CNBC
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile snacking option suitable for various dietary preferences and needs
    Sources: Outlook, India Today
Summary
Strong product positioning in the premium dried fruits segment with potential for further growth.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.449.00 Rs.530.00

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Happilo Premium Californian Sliced Cranberries Dried & Sweet, High Antioxidant, Immunity Booster & Berry Good for Skin Health, 400 g, Pack of 2

Estimated Delivery: 2-3 days
In Stock COD

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Rs.449.00 Rs.530.00