NUTRINORM Vitalizing Hair Serum 100ml for Silky Smooth Hair Frizz Control

NUTRINORM Vitalizing Hair Serum 100ml for Silky Smooth Hair Frizz Control

NUTRINORM Vitalizing Hair Serum is a lightweight and non-greasy formula that helps nourish and hydrate the hair, leaving it silky smooth and frizz-free.

Key Features: - Enriched with essential oils and vitamins to promote healthy hair growth - Controls frizz and adds shine to dull hair - Protects hair from heat damage and environmental stressors

For whom: This hair serum is suitable for all hair types, including dry, damaged, and color-treated hair. It is especially beneficial for those looking to improve the overall health and appearance of their hair.

Pros: - Lightweight formula that does not weigh down the hair - Helps detangle and smooth out unruly hair - Leaves hair feeling soft, silky, and manageable

Cons: - Some users may find the scent overpowering - May not be suitable for those with sensitive skin or allergies to certain ingredients.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers key features for hair frizz control and smoothness.	Beauty Insider
Brand Strength	20	18	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for hair serums in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	Retail Today
Competition	10	8	Facing moderate competition from established and new brands.	Business Standard
Use-case Advantage	5	5	Addresses common hair concerns in Indian climate.	Vogue India
Final Market Score	100	76/100 (3.80/5)	Well-positioned in the Indian hair serum market with strong brand and feature fit.

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