Patanjali Herbal Mehandi 75g Pack of 4

Patanjali Herbal Mehandi 75g Pack of 4

Patanjali Herbal Mehandi is a natural hair coloring product made from herbal ingredients. It helps in conditioning the hair and promoting hair growth.

Key Features:
1. Made with natural ingredients
2. Helps in coloring hair naturally
3. Promotes hair growth
4. Conditions hair
For whom:
This product is suitable for individuals looking for a natural alternative to chemical hair dyes. It is beneficial for people looking to color their hair while also nourishing and caring for it.

Pros:
1. Natural ingredients
2. Good for hair growth
3. Conditions hair
4. Affordable
Cons:
1. May take longer to show color results compared to chemical dyes
2. Some users may find the smell of henna strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Well-suited henna pack size and quantity for Indian consumers.	GfK
Brand Strength	20	10	Patanjali's established reputation in herbal products.	Euromonitor
Category Momentum	20	15	Strong demand for herbal hennas in Indian market.	Mintel
Price Positioning	20	10	Competitive pricing compared to other henna brands.	Nielsen
Competition	10	6	Presence of strong competitors in the herbal henna segment.	IRI
Use-case Advantage	5	5	Ease of application and natural coloring benefits.	Kantar
Final Market Score	100	66/100 (3.30/5)	Patanjali Herbal Mehandi 75g Pack of 4 offers a competitive herbal henna option in the Indian market.

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