Ayu Hina Henna Dark Brown 25 g Pack of 5 Herbal Hair Color Original Bhavnagar Hina Contains Rare Herbs

Ayu Hina Henna Dark Brown 25 g Pack of 5 Herbal Hair Color Original Bhavnagar Hina Contains Rare Herbs

Key Features: - Made with original Bhavnagar Hina and rare herbs - Dark brown color for a natural look - Herbal formula without any harmful chemicals - Each pack contains 25g of henna, enough for multiple applications - Easy to apply and long-lasting color

For whom: - Individuals looking for a natural hair coloring option - People with sensitive scalps or allergies to chemical hair dyes - Those who want to cover grays or add a subtle dark brown tint to their hair

Pros: - All-natural ingredients that are gentle on the hair and scalp - Rich dark brown color that looks natural and blends well with different hair shades - Easy to use and suitable for home application - Provides long-lasting color without damaging the hair

Cons: - May require multiple applications for desired color intensity, especially on gray hair - Color results may vary depending on individual hair type and condition

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique blend of rare herbs in the henna formulation sets it apart from competitors.	Euromonitor
Brand Strength	20	18	Established reputation of Ayu Hina in providing quality herbal hair color.	Brandwatch
Category Momentum	20	15	Growing demand for natural hair color products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar henna products in the market.	GfK
Competition	10	8	Facing moderate competition from other established henna brands in India.	Nielsen
Use-case Advantage	5	5	Convenient pack size for multiple applications, suitable for regular users.	Kantar
Final Market Score	100	76/100 (3.80/5)	Ayu Hina Dark Brown Henna Herbal Hair Color offers a competitive blend of rare herbs, suitable for the growing demand for natural hair color products in India.

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