Sunsilk Luscious Thick Long Shampoo 650 ml with 3 KERA PROTEIN COMPLEX for Thicker Bouncier Hair

Sunsilk Luscious Thick Long Shampoo 650 ml with 3 KERA PROTEIN COMPLEX for Thicker Bouncier Hair

Sunsilk Luscious Thick Long Shampoo is specially formulated with 3 KERA PROTEIN COMPLEX to give you thicker, bouncier hair. This 650 ml bottle is perfect for those looking to add volume and length to their locks.
Key Features: - Contains 3 KERA PROTEIN COMPLEX for thicker hair - Adds volume and bounce to hair - Suitable for long hair types - Comes in a convenient 650 ml bottle
For whom: This shampoo is perfect for individuals with long hair who want to achieve a thicker and more voluminous look. It is suitable for all hair types and can help improve the overall health and appearance of your hair.
Pros: - Adds volume and thickness to hair - Convenient packaging - Contains 3 KERA PROTEIN COMPLEX for added benefits
Cons: - May not be suitable for those with very fine or thin hair - Some users may find the fragrance to be overpowering

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Sunsilk Luscious Thick Long Shampoo offers unique 3 KERA PROTEIN COMPLEX for desired hair thickness	Product Packaging
Brand Strength	20	18	Sunsilk is a well-established brand in India with strong consumer trust	Brand Equity
Category Momentum	20	15	Shampoos category growing steadily in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Retail Gazette
Competition	10	8	Facing moderate competition from other established shampoo brands offering similar benefits	Euromonitor
Use-case Advantage	5	5	Addresses the need for thicker and bouncier hair, a common desire among Indian consumers	Consumer Reports
Final Market Score	100	76/100 (3.80/5)	Sunsilk Luscious Thick Long Shampoo 650 ml well-positioned in growing Indian shampoo market.

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