Gramina Soapnut Herbal Shampoo 450ml Pack of 3 Nourishing Gentle Hair Care

Gramina Soapnut Herbal Shampoo 450ml Pack of 3 Nourishing Gentle Hair Care

Gramina Soapnut Herbal Shampoo is a natural and gentle hair care solution that is enriched with the goodness of soapnuts. It is free from harmful chemicals like sulfates and parabens, making it suitable for all hair types, including sensitive scalps.

Key Features:
- Made with natural ingredients
- Nourishes and moisturizes the hair
- Cleanses the scalp without stripping natural oils
- Suitable for all hair types

For whom:
Gramina Soapnut Herbal Shampoo is ideal for anyone looking for a natural and gentle hair care solution. It is especially beneficial for those with sensitive scalps or those looking to switch to a chemical-free shampoo.

Pros:
- Natural ingredients
- Gentle on the hair and scalp
- Nourishing and moisturizing
- Suitable for all hair types

Cons:
- May not lather as much as traditional shampoos
- Scent may not be as strong as synthetic shampoos

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique formulation with soapnut for nourishing hair	India Retailing
Brand Strength	20	18	Established brand reputation for quality herbal products	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market	Mintel
Price Positioning	20	10	Competitively priced for a pack of 3 herbal shampoos	Retail4Growth
Competition	10	8	Facing competition from other established herbal shampoo brands	Business Standard
Use-case Advantage	5	5	Addresses need for gentle hair care suitable for daily use	Hindu Business Line
Final Market Score	100	76/100 (3.80/5)	Strong market potential due to unique herbal formulation and competitive pricing

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—