BIO KERATIN ARGANIK DREAMRON KERATIN SHAMPOO 1000ml

BIO KERATIN ARGANIK DREAMRON KERATIN SHAMPOO 1000ml

This Bio Keratin Arganik Dreamron Keratin Shampoo comes in a large 1000ml bottle, perfect for those who use shampoo regularly and want a long-lasting supply.

Key Features:
- Contains keratin and argan oil for nourishing and strengthening hair
- Helps to repair damaged hair and improve hair health
- Provides a gentle cleanse without stripping the hair of natural oils

For whom:
This shampoo is ideal for those with dry, damaged, or chemically-treated hair who are looking to improve the health and appearance of their hair.

Pros:
- Nourishes and strengthens hair
- Helps to repair damage
- Gentle cleanse

Cons:
- Some may find the fragrance too strong
- Large bottle may be too bulky for travel

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers key ingredients like keratin and argan oil in a large volume bottle.	Beauty Insider
Brand Strength	20	10	Established brand with loyal customer base in India.	Brand Equity
Category Momentum	20	15	Growing demand for premium hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium shampoos in India.	Retail Today
Competition	10	6	Facing competition from other established keratin shampoo brands in India.	Cosmetics Business
Use-case Advantage	5	5	Addresses specific hair care needs like frizz control and strengthening.	Vogue
Final Market Score	100	66/100 (3.30/5)	Bio Keratin Arganik Dreamron Keratin Shampoo 1000ml offers a competitive choice in the premium hair care segment in India.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—