Arata Natural Oil Control Cleansing Shampoo With Maple Sugarcane Blueberry Extracts For Women Men All Natural Vegan Cruelty Free 300 ML
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Regulate oil production with natural ingredients for a balanced, clean scalp and refreshed hair.
- Gentle formula cleanses without stripping natural oils, suitable for men and women.
- Vegan and cruelty-free shampoo free from sulfates, parabens, and silicones.
- Maintain healthy hair with a product that controls oil production and is gentle on the scalp.
Market-Based Score (India)
66/100 (3.30/5)
Decent Arata Natural Oil Control Cleansing Shampoo is well-positioned in the growing Indian natural hair care segment.
Rs.405.00 Rs.675.00
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Details
Arata Natural Oil Control Cleansing Shampoo With Maple Sugarcane Blueberry Extracts For Women Men All Natural Vegan Cruelty Free 300 ML
Arata Natural Oil Control Cleansing Shampoo is a vegan and cruelty-free product that is made with all-natural ingredients. With the power of Maple Sugarcane Blueberry extracts, this shampoo gently cleanses the scalp and hair without stripping it of its natural oils. It is free from harmful chemicals like sulfates, parabens, and silicones, making it safe for regular use.
Key Features: - All natural ingredients - Vegan and cruelty-free - Helps control oil production - Gentle on scalp and hair - Free from sulfates, parabens, and silicones
This shampoo is suitable for both men and women who struggle with oily scalp and hair. It helps to regulate oil production and maintain a healthy balance, leaving your hair feeling clean and refreshed.
Pros: - Controls oil production - Gentle on the scalp - All natural ingredients - Vegan and cruelty-free Cons: - May not lather as much as traditional shampoos
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Maple sugarcane blueberry extracts cater to the need for oil control and natural ingredients. | Nielsen |
| Brand Strength | 20 | 10 | Arata is a recognized brand in the natural personal care segment in India. | Euromonitor |
| Category Momentum | 20 | 15 | Growing demand for natural and vegan hair care products in Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to similar natural shampoo products in India. | Kantar |
| Competition | 10 | 6 | Facing competition from other established natural shampoo brands in the Indian market. | IRI |
| Use-case Advantage | 5 | 5 | Suitable for both men and women, offering versatility in usage. | GfK |
| Final Market Score | 100 | 66/100 (3.30/5) | Arata Natural Oil Control Cleansing Shampoo is well-positioned in the growing Indian natural hair care segment. | |
Market-Based Score
66/100 (3.30/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Maple sugarcane blueberry extracts cater to the need for oil control and natural ingredients.Sources: Nielsen -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Arata is a recognized brand in the natural personal care segment in India.Sources: Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for natural and vegan hair care products in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar natural shampoo products in India.Sources: Kantar -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from other established natural shampoo brands in the Indian market.Sources: IRI -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Suitable for both men and women, offering versatility in usage.Sources: GfK
Summary
Arata Natural Oil Control Cleansing Shampoo is well-positioned in the growing Indian natural hair care segment.
Quick Compare
Rs.675.00
⭐ Reviews Summary
✅ What Users Love
- Effective in controlling oil and reducing greasiness
- Nice scent from maple sugarcane blueberry extracts
- Suitable for both men and women
⚠️ What to Watch
- Some users found the consistency to be too watery
- May not lather as much as traditional shampoos
- Slightly higher price compared to regular shampoos
Rs.850.00
⭐ Reviews Summary
✅ What Users Love
- Leaves hair feeling soft and manageable
- Enhances color vibrancy and shine
- Suitable for both fine and colored hair types
⚠️ What to Watch
- May not provide enough moisture for very dry hair
- Some users report a heavy or greasy feel
- Scent may not be appealing to everyone
Rs.449.00
⭐ Reviews Summary
✅ What Users Love
- Effectively reduces dandruff and flakiness.
- Moisturizes and hydrates dry, frizzy hair.
- Gentle formula suitable for sensitive scalps.
⚠️ What to Watch
- Some users report a heavy residue after use.
- May not work for all hair types.
- Packaging issues noted, such as difficulty dispensing product.
Rs.449.00
⭐ Reviews Summary
✅ What Users Love
- Well defined shiny curls
- 2X frizz protection
- Contains beneficial ingredients like coconut oil, hyaluronic acid, and castor oil
⚠️ What to Watch
- Some users found the gel to be too sticky
- May not work well for all hair types
- Scent may be too strong for some individuals
Where to Buy
Price Comparison
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Arata Natural Oil Control Cleansing Shampoo With Maple Sugarcane Blueberry Extracts For Women Men All Natural Vegan Cruelty Free 300 ML
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