Ashba Nourish Conditioner - Hydrating 200mL
Smart Rank ⓘ
46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Intensely hydrates dry, frizzy hair for soft, smooth results
- Formulated with shea butter, argan oil, and green tea for nourishment
- Silicone and paraben-free formula promotes healthy hair growth
- Ideal for restoring moisture and manageability to wavy, curly locks
Market-Based Score (India)
76/100 (3.80/5)
Good value Strong brand with a well-fitting product in a growing market, facing moderate competition.
Details
Ashba Botanics Nourishing Conditioner is a deep conditioning treatment specially formulated for dry, frizzy hair.
Key Features: - Infused with nourishing ingredients like shea butter, argan oil, and green tea - Provides intense hydration to wavy and curly hair - Free of silicone and parabens - Comes in a convenient 200ml size
For whom: This conditioner is perfect for those with dry, frizzy hair looking for a solution to restore moisture and manageability to their locks.
Pros: - Leaves hair feeling soft and smooth - Helps to reduce frizz and flyaways - Nourishing ingredients promote healthy hair growth
Cons: - Some may find the consistency to be too thick for their liking
Key Features: - Infused with nourishing ingredients like shea butter, argan oil, and green tea - Provides intense hydration to wavy and curly hair - Free of silicone and parabens - Comes in a convenient 200ml size
For whom: This conditioner is perfect for those with dry, frizzy hair looking for a solution to restore moisture and manageability to their locks.
Pros: - Leaves hair feeling soft and smooth - Helps to reduce frizz and flyaways - Nourishing ingredients promote healthy hair growth
Cons: - Some may find the consistency to be too thick for their liking
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Rich in shea butter, argan oil, and green tea, meeting the needs of Indian consumers with dry, frizzy hair. | IndiaRetailing |
Brand Strength | 20 | 18 | Established brand with positive customer reviews and loyalty programs. | Brandwatch |
Category Momentum | 20 | 15 | Growing demand for natural hair care products in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar premium natural hair conditioners in the market. | Euromonitor |
Competition | 10 | 8 | Facing moderate competition from other established natural hair care brands in the Indian market. | BusinessToday |
Use-case Advantage | 5 | 5 | Addresses the specific needs of wavy and curly hair, a common hair type in India. | Vogue |
Final Market Score | 100 | 76/100 (3.80/5) | Strong brand with a well-fitting product in a growing market, facing moderate competition. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Rich in shea butter, argan oil, and green tea, meeting the needs of Indian consumers with dry, frizzy hair.Sources: IndiaRetailing -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Established brand with positive customer reviews and loyalty programs.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for natural hair care products in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar premium natural hair conditioners in the market.Sources: Euromonitor -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing moderate competition from other established natural hair care brands in the Indian market.Sources: BusinessToday -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses the specific needs of wavy and curly hair, a common hair type in India.Sources: Vogue
Summary
Strong brand with a well-fitting product in a growing market, facing moderate competition.
Quick Compare

Rs.1,099.00
⭐ Reviews Summary
✅ What Users Love
- Hydrating formula works well for dry, frizzy hair
- Natural ingredients like shea butter, argan oil, and green tea
- Silicone and paraben free
⚠️ What to Watch
- Scent may be too strong for some users
- Texture may be too thick for certain hair types
- Price point is higher compared to other similar products

Rs.1,826.00
⭐ Reviews Summary
✅ What Users Love
- Refreshing peach flavor
- Provides energy boost
- Convenient pack of 2
⚠️ What to Watch
- Artificial taste
- Some users experienced jitters
- Price is relatively high

Rs.2,499.00
⭐ Reviews Summary
✅ What Users Love
- Versatile 4-in-1 functionality
- Convenient rechargeable feature
- Effective hair removal results
⚠️ What to Watch
- Limited battery life
- May not be suitable for sensitive skin
- Some users experienced difficulty with precision trimming
Where to Buy
Price Comparison
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