Amul Pure Ghee 1 Liter Tetra Pack
Why you’ll like it
- Enjoy the rich flavor and aroma of Amul Pure Ghee, made from high-quality cow's milk, perfect for all your cooking and frying needs.
- The 1 liter Tetra Pack keeps the ghee fresh and natural, free from additives or preservatives for a pure cooking experience.
- Versatile and convenient, Amul Pure Ghee is ideal for frying, baking, and enhancing your favorite dishes without the need for refrigeration.
- Perfect for those who value traditional cooking ingredients, Amul Pure Ghee offers health benefits while delivering an authentic taste.
Market-Based Score (India)
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.3★ | 862 |
Total / Avg | 4.30★ | 862 |
Category | Ghee |
---|---|
Volume | 1 Liter |
Packaging | Tetra Pack |
Additives | None |
Preservatives | None |
Usage | Cooking and Frying |
Pros | Versatile, Convenient Storage |
Cons | Higher Price, Dairy Allergies |
- Key Features: The 1 liter Tetra Pack ensures the ghee remains fresh and preserves its natural taste. It is free from any additives or preservatives, making it a pure and natural choice for consumers.
- For whom: Amul Pure Ghee is suitable for individuals looking for a traditional and authentic cooking ingredient. It is perfect for those who appreciate the rich taste and health benefits of ghee.
- Pros: Amul Pure Ghee is versatile and can be used for various cooking purposes, from frying to baking. The Tetra Pack packaging makes it convenient to store and use without the need for refrigeration.
- Cons: Some consumers may find the price of the 1 liter Tetra Pack to be higher compared to other ghee brands. Additionally, individuals with dairy allergies or lactose intolerance should avoid consuming this product.
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | The tetra pack ensures convenience and longer shelf life, appealing to modern consumers. | IDC, MarketWatch |
Brand Strength | 20 | 18 | Amul is a trusted brand in India, known for quality dairy products including ghee. | Nielsen, Brand Equity |
Category Momentum | 20 | 15 | The demand for ghee is rising due to health trends and traditional cooking practices. | Nielsen, Mintel |
Price Positioning | 20 | 15 | Competitively priced compared to other premium ghee brands, enhancing market appeal. | Economic Times, Business Standard |
Competition | 10 | 8 | Strong competition from local and national brands, but Amul maintains a leading position. | Mintel, Nielsen |
Use-case Advantage | 5 | 4 | Versatile for various cooking methods, but faces competition from alternative fats. | FoodNavigator, Times of India |
Final Market Score | 100 | 80/100 (4.00/5) | Amul Pure Ghee stands strong in the market with quality and brand trust. |
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: The tetra pack ensures convenience and longer shelf life, appealing to modern consumers.Sources: IDC, MarketWatch -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Amul is a trusted brand in India, known for quality dairy products including ghee.Sources: Nielsen, Brand Equity -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The demand for ghee is rising due to health trends and traditional cooking practices.Sources: Nielsen, Mintel -
Price Positioning 15/20
Weight: 20Contribution: 15Rationale: Competitively priced compared to other premium ghee brands, enhancing market appeal.Sources: Economic Times, Business Standard -
Competition 8/10
Weight: 10Contribution: 8Rationale: Strong competition from local and national brands, but Amul maintains a leading position.Sources: Mintel, Nielsen -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Versatile for various cooking methods, but faces competition from alternative fats.Sources: FoodNavigator, Times of India
Quick Compare

⭐ Reviews Summary
✅ What Users Love
- Rich flavor and aroma enhancing dishes
- High quality and purity, trusted brand
- Convenient packaging for storage and use
⚠️ What to Watch
- Higher price compared to other cooking oils
- Some customers report inconsistent texture
- Limited availability in certain regions

⭐ Reviews Summary
✅ What Users Love
- High-quality, natural oil with no chemicals
- Rich flavor enhances cooking and salad dressings
- Cold-pressed extraction preserves nutrients
⚠️ What to Watch
- Plastic bottle may not be eco-friendly
- Higher price compared to refined oils
- Shorter shelf life due to lack of preservatives

⭐ Reviews Summary
✅ What Users Love
- High quality with a light flavor suitable for various cooking methods.
- Health benefits including zero cholesterol and low saturated fat.
- Versatile for Indian cuisine and other cooking styles.
⚠️ What to Watch
- Higher price point compared to regular olive oils.
- Some users report a lack of robust flavor for certain dishes.
- Packaging issues with leaks or spills reported by a few customers.
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Amul Pure Ghee, 1 Liter Tetra Pack Estimated Delivery: 2-3 days
In Stock
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Rs.680.00 Rs.720.00 COD
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GO TO STORE GO TO STORE |
Amul Pure Ghee, 1 Liter Tetra Pack Estimated Delivery: 2-3 days
In Stock
COD
|
AI Q&A
Is this ghee suitable for people with lactose intolerance?
Amul Pure Ghee is made from cow's milk and is not suitable for individuals with lactose intolerance. It is recommended that those with dairy allergies or lactose intolerance avoid consuming this product.
What are the main uses for Amul Pure Ghee in cooking?
Amul Pure Ghee is primarily used for:
- Frying
- Baking
- Enhancing flavor in various dishes
- Traditional cooking
Its rich flavor and aroma make it a popular choice among those who appreciate authentic cooking ingredients.
Does this product contain any additives or preservatives?
Amul Pure Ghee is free from any additives or preservatives, making it a pure and natural choice for consumers.
How should I store the Tetra Pack after opening?
After opening the Tetra Pack of Amul Pure Ghee, store it in a cool, dry place. The packaging is designed to keep the ghee fresh without refrigeration. Ensure the cap is tightly sealed after each use to maintain its quality and flavor.
What is the shelf life of Amul Pure Ghee?
The shelf life of Amul Pure Ghee is not specified in the provided information. It is packaged in a 1 liter Tetra Pack, which helps preserve its freshness and natural taste.
Can this ghee be used for baking as well as frying?
Yes, Amul Pure Ghee can be used for both baking and frying. It is versatile and suitable for various cooking purposes.