MONKEY BAR Morning Muesli - Classic - No Added Sugar | 700g | with Probiotics | Healthy Breakfast Cereal | Granola | Supersaver Pack

0 reviews

Smart Rank ⓘ 46/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong brand and feature fit position 'MONKEY BAR Morning Muesli' well in the competitive Indian muesli market.

Rs.600.00

Details

About Product:

The MONKEY BAR Morning Muesli is a classic breakfast option that contains no added sugar. It comes in a generous 700g pack and is enriched with probiotics for a healthy start to your day. This granola cereal is perfect for those looking for a nutritious and delicious breakfast option.

Key Features:

- No added sugar
- Enriched with probiotics
- Generous 700g size
- Classic morning muesli taste
- Supersaver pack for value

For Whom:

The MONKEY BAR Morning Muesli is perfect for health-conscious individuals looking for a balanced breakfast option. It is suitable for adults and children alike, providing a tasty and nutritious way to start the day.

Pros:

- No added sugar makes it a healthier choice
- Probiotics help support digestive health
- Generous pack size for long-lasting enjoyment
- Classic taste that appeals to a wide range of palates

Cons:

- May not be suitable for those with specific dietary restrictions or allergies
- Some may find the texture of muesli too chewy

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers probiotics and no added sugar, aligning with current health trends.	FSSAI
Brand Strength	20	18	Established brand with a loyal customer base in the muesli segment.	Brand Equity
Category Momentum	20	15	Growing demand for healthy breakfast options in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar muesli products in the market.	Retail360
Competition	10	8	Facing competition from both established and new muesli brands in India.	Grocery Business, MarketWatch
Use-case Advantage	5	5	Convenient supersaver pack size catering to family breakfast needs.	Grocery Today
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position 'MONKEY BAR Morning Muesli' well in the competitive Indian muesli market.