Whole Truth Peanut Butter - Creamy 925g 925 g

0 reviews
Smart Rank ⓘ 68/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a creamy texture with The Whole Truth unsweetened peanut butter, perfect for spreading on toast or adding to smoothies.
  • Packed with high protein, this peanut butter supports muscle recovery and growth, making it ideal for fitness enthusiasts.
  • With no added sugar or artificial sweeteners, this peanut butter is a healthier choice for those mindful of their sugar intake.
  • Made from 100% natural ingredients, this peanut butter contains no preservatives, ensuring a pure and wholesome snack option.

Market-Based Score (India)

66/100 (3.30/5)
Decent
A strong contender in the healthy spread segment, appealing to health-conscious consumers.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 320
Total / Avg 4.20★ 320
Consensus: 4.20★ from 320 total reviews
Rs.527.00 Rs.599.00
Best price from Amazon.in Amazon.in
Key Features
Category Peanut Butter
Texture Creamy
Protein High
Added Sugar No
Artificial Sweeteners No
Preservatives No
Natural 100% Natural
Weight 925 g
Details
About Product: Enjoy the delicious and creamy taste of unsweetened peanut butter with The Whole Truth - Supersaver Pack. Made with no added sugar, artificial sweeteners, or preservatives, this peanut butter is a 100% natural protein source.

Key Features: - Creamy texture - High protein content - No added sugar - No artificial sweeteners - No preservatives

For whom: This unsweetened peanut butter is perfect for health-conscious individuals looking for a natural and protein-packed spread to enjoy with their meals or snacks.

Pros: - Creamy texture makes it easy to spread - High protein content helps with muscle recovery and growth - No added sugar makes it a healthier option - 100% natural protein source without any artificial ingredients

Cons: - Some may find the lack of sweetness in the peanut butter less appealing than traditional sweetened options

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's high protein content and absence of sugar align well with current health trends in the market. FSSAI, Market Research
Brand Strength 20 14 The Whole Truth is recognized for its commitment to natural ingredients and transparency, appealing to modern consumers. Brand Equity, Economic Times
Category Momentum 20 15 The demand for healthy spreads is growing rapidly in India, driven by health-conscious consumers. Nielsen, Mintel
Price Positioning 20 10 While premium, the pricing is competitive for high-quality natural peanut butter in India. Statista, Retail Insight
Competition 10 4 The market has strong competitors, but The Whole Truth differentiates with its clean label. Euromonitor, Business Standard
Use-case Advantage 5 3 Ideal for health-focused consumers, but limited in versatility compared to flavored options. Consumer Reports, Food Navigator
Final Market Score 100 66/100 (3.30/5) A strong contender in the healthy spread segment, appealing to health-conscious consumers.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's high protein content and absence of sugar align well with current health trends in the market.
    Sources: FSSAI, Market Research
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: The Whole Truth is recognized for its commitment to natural ingredients and transparency, appealing to modern consumers.
    Sources: Brand Equity, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for healthy spreads is growing rapidly in India, driven by health-conscious consumers.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: While premium, the pricing is competitive for high-quality natural peanut butter in India.
    Sources: Statista, Retail Insight
  • Competition 4/10
    Weight: 10
    Contribution: 4
    Rationale: The market has strong competitors, but The Whole Truth differentiates with its clean label.
    Sources: Euromonitor, Business Standard
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Ideal for health-focused consumers, but limited in versatility compared to flavored options.
    Sources: Consumer Reports, Food Navigator
Summary
A strong contender in the healthy spread segment, appealing to health-conscious consumers.

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Price Comparison

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Amazon.in More Detail

Rs.527.00 Rs.599.00

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The Whole Truth - Supersaver Pack | Unsweetened Peanut Butter | 925 g | Creamy | No Added Sugar | High Protein | No Artificial Sweeteners | No Preservatives | 100% Natural Protein Source

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.527.00 Rs.599.00