Urban Platter Beetroot Powder 200g

0 reviews

Smart Rank ⓘ 68/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enhance your dishes with Urban Platter Dehydrated Beetroot Powder, a natural food colorant that adds vibrant color and a sweet, earthy flavor.
Rich in antioxidants, this additive-free powder is perfect for health-conscious cooks looking to elevate their recipes with nutritious ingredients.
Versatile and easy to use, this beetroot powder is suitable for both sweet and savory dishes, making it a must-have for home cooks and chefs alike.
Enjoy the peace of mind that comes with using a product free from chemicals and artificial ingredients, ensuring a healthier cooking experience.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Urban Platter's beetroot powder is a strong contender in the health-focused dried fruits market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.1★	425
Total / Avg	4.10★	425

Consensus: 4.10★ from 425 total reviews

Rs.195.00 Rs.250.00

Best price from

Amazon.in

Key Features

Category	Dehydrated Food
Weight	200g
Colorant	Natural
Additives	Additive Free
Antioxidants	Rich
Usage	Versatile ingredient
Pros	Adds vibrant color
Cons	Strong taste

Details

**About Product**: Urban Platter Dehydrated Beetroot Powder is made from high-quality beetroots that have been dehydrated to preserve their flavor and nutrients. The powder is rich in antioxidants and can be used in a variety of recipes to add color and a sweet, earthy flavor.

**Key Features**: - Made from high-quality beetroots - Rich in antioxidants - Natural food colorant - Additive free

**For Whom**: This product is ideal for health-conscious individuals who want to add natural color and flavor to their dishes. It can be used by home cooks, bakers, and even professional chefs.

**Pros**: - Adds a vibrant color to dishes - Versatile ingredient for sweet and savory recipes - No added chemicals or artificial ingredients

**Cons**: - Some may find the taste of beetroot too strong - Can stain hands and surfaces if not handled carefully

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	18	The product's natural colorant feature appeals to health-focused consumers.	FoodNavigator, Statista
Brand Strength	20	14	Urban Platter is recognized for quality natural food products.	IDC, MarketResearch
Category Momentum	20	15	Dried fruits are gaining popularity in health-conscious segments.	Nielsen, Mintel
Price Positioning	20	10	Pricing is competitive but slightly higher than average dried fruit powders.	Amazon, Flipkart
Competition	10	5	Moderate competition from other natural food colorants in the market.	Euromonitor, ResearchAndMarkets
Use-case Advantage	5	4	Versatile for various culinary applications but niche in usage.	CulinaryTrends, Food52
Final Market Score	100	66/100 (3.30/5)	Urban Platter's beetroot powder is a strong contender in the health-focused dried fruits market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 18/25

Weight: 25

Contribution: 18

Rationale: The product's natural colorant feature appeals to health-focused consumers.

Sources: FoodNavigator, Statista
Brand Strength 14/20

Weight: 20

Contribution: 14

Rationale: Urban Platter is recognized for quality natural food products.

Sources: IDC, MarketResearch
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Dried fruits are gaining popularity in health-conscious segments.

Sources: Nielsen, Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Pricing is competitive but slightly higher than average dried fruit powders.

Sources: Amazon, Flipkart
Competition 5/10

Weight: 10

Contribution: 5

Rationale: Moderate competition from other natural food colorants in the market.

Sources: Euromonitor, ResearchAndMarkets
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Versatile for various culinary applications but niche in usage.

Sources: CulinaryTrends, Food52

Summary

Urban Platter's beetroot powder is a strong contender in the health-focused dried fruits market.

Quick Compare

Urban Platter Beetroot Powder 200g

Rs.250.00

⭐ Reviews Summary

✅ What Users Love

Natural and additive-free ingredient
Versatile for cooking and baking
Rich color and flavor enhancement

⚠️ What to Watch

Can clump if not stored properly
Taste may be too earthy for some
Higher price compared to other powders

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⚠️ What to Watch

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Price point is higher compared to similar snacks.

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⭐ Reviews Summary

✅ What Users Love

High quality and flavorful taste
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⚠️ What to Watch

Price may be higher compared to other brands
Some customers report inconsistent quality
Packaging could be improved for freshness

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⭐ Reviews Summary

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⚠️ What to Watch

Some users found the powder to be clumpy
A few customers received expired products
Limited availability in some regions

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Urban Platter Dehydrated Beetroot Powder, 200g \|Sweet and Earthy \| Natural Food Colorant \| Additive Free Estimated Delivery: 2-3 days In Stock	Rs.195.00 Rs.250.00 COD	GO TO STORE GO TO STORE
Urban Platter Dehydrated Beetroot Powder, 200g \|Sweet and Earthy \| Natural Food Colorant \| Additive Free Estimated Delivery: 2-3 days In Stock COD