Urban Platter Rice Drink Powder 200g - Creamy

0 reviews
Smart Rank ⓘ 51/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a creamy and sweet dairy-free drink with Urban Platter Rice Drink Powder, perfect for those who are lactose intolerant.
  • Easily mix this powder for a delicious beverage that can be enjoyed hot or cold, making it a versatile addition to your pantry.
  • Crafted from high-quality ingredients, this rice drink powder offers a delightful taste without dairy, ideal for health-conscious individuals.
  • At an affordable price of 550, this convenient drink alternative is perfect for anyone seeking a tasty, dairy-free option.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Urban Platter Rice Drink Powder offers a solid dairy-free option in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.4★ 19
Total / Avg 3.40★ 19
Consensus: 3.40★ from 19 total reviews
Rs.545.00 Rs.550.00
Best price from Amazon.in Amazon.in
Key Features
Category Dairy-Free Drink Alternative
Taste Creamy and Sweet
Preparation Easy to Mix
Serving Temperature Hot or Cold
Target Audience Lactose Intolerant, Dairy-Free Seekers
Pros Delicious Taste, Versatile
Cons Not Suitable for Rice Allergies
Weight 200g / 7oz
Details
Urban Platter Rice Drink Powder is a delicious dairy-free drink alternative that is creamy and sweet. Made with high-quality ingredients, this powder is easy to mix and can be enjoyed hot or cold.

Key Features: - Creamy and sweet taste - Dairy-free - Easy to mix - Can be enjoyed hot or cold

For whom: - Those who are lactose intolerant - Individuals looking for a dairy-free alternative - Anyone who enjoys a creamy and sweet drink

Pros: - Delicious taste - Easy to prepare - Versatile (can be enjoyed hot or cold) - Dairy-free

Cons: - May not be suitable for those with rice allergies

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The creamy and sweet profile appeals to health-conscious consumers. MarketWatch, FoodNavigator
Brand Strength 20 10 Urban Platter is recognized for quality but faces strong competition. Brand Equity, Economic Times
Category Momentum 20 15 Plant-based alternatives are gaining popularity in India, driving growth. Nielsen, Mintel
Price Positioning 20 12 Pricing is competitive but may be perceived as premium for some. Statista, Business Standard
Competition 10 8 Strong competition from established brands in the dairy-free segment. Euromonitor, FMCG News
Use-case Advantage 5 3 Versatile for various recipes, but niche in everyday use. Food & Beverage News
Final Market Score 100 66/100 (3.30/5) Urban Platter Rice Drink Powder offers a solid dairy-free option in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The creamy and sweet profile appeals to health-conscious consumers.
    Sources: MarketWatch, FoodNavigator
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Urban Platter is recognized for quality but faces strong competition.
    Sources: Brand Equity, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Plant-based alternatives are gaining popularity in India, driving growth.
    Sources: Nielsen, Mintel
  • Price Positioning 12/20
    Weight: 20
    Contribution: 12
    Rationale: Pricing is competitive but may be perceived as premium for some.
    Sources: Statista, Business Standard
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Strong competition from established brands in the dairy-free segment.
    Sources: Euromonitor, FMCG News
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile for various recipes, but niche in everyday use.
    Sources: Food & Beverage News
Summary
Urban Platter Rice Drink Powder offers a solid dairy-free option in a growing market.

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Price Comparison

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Rs.545.00 Rs.550.00

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Urban Platter Rice Drink Powder, 200g / 7oz [Creamy, and Sweet Dairy-Free Drink Alternative]

Estimated Delivery: 2-3 days
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Best price
Rs.545.00 Rs.550.00