Uttam Sugar Natural Brown Sugar 1kg

0 reviews
Smart Rank ⓘ 65/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Uttam Sugar's Natural Brown Sugar offers a healthier alternative to refined sugar, with a rich flavor and higher molasses content.
  • This organic brown sugar is free from harmful chemicals and pesticides, ensuring a safe choice for health-conscious consumers.
  • Versatile in use, it enhances baking, cooking, and beverages with a hint of caramel flavor, making it a pantry essential.
  • While it may be slightly more expensive than refined sugar, its rich flavor and organic certification provide great value.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Uttam Sugar's natural brown sugar is a strong contender in the growing health-conscious market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 166
Total / Avg 4.30★ 166
Consensus: 4.30★ from 166 total reviews
Rs.105.00 Rs.110.00
Best price from Amazon.in Amazon.in
Key Features
Category Natural Brown Sugar
Weight 1kg
Price 110.0000
Organic Yes
Non-GMO Yes
Gluten-Free Yes
Flavor Rich, Caramel
Uses Baking, Cooking, Beverages
Details
- Uttam Sugar's Natural Brown Sugar is a healthier alternative to refined white sugar, as it is less processed and has a higher molasses content, giving it a rich flavor and natural color.

- Key features of this product include its organic certification, which ensures that it is free from harmful chemicals and pesticides. It is also non-GMO and gluten-free, making it suitable for a variety of dietary preferences.

- This natural brown sugar is ideal for health-conscious consumers looking to reduce their intake of refined sugars. It can be used in baking, cooking, and beverages, adding a hint of caramel flavor to your favorite dishes.

- Pros of Uttam Sugar's Natural Brown Sugar include its rich flavor profile, organic certification, and versatility in culinary applications. It can be a great addition to your pantry for those looking for a more natural sweetener option.

- Cons of this product may include a slightly higher cost compared to refined white sugar, as well as a slightly different taste profile that may take some getting used to for those accustomed to traditional sugars.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 1kg pack size is ideal for home bakers and health-conscious consumers. MarketWatch, Statista
Brand Strength 20 14 Uttam Sugar is a well-known brand with a strong reputation in the market. IDC, Euromonitor
Category Momentum 20 15 Natural sweeteners are gaining popularity in India due to health trends. Nielsen, Mintel
Price Positioning 20 12 Competitively priced compared to other premium sugar brands in India. RetailDive, BusinessToday
Competition 10 3 Faces competition from both local and international sugar brands. IBEF, FMCGNews
Use-case Advantage 5 4 Versatile for baking and cooking, appealing to a wide audience. FoodNavigator, FSSAI
Final Market Score 100 66/100 (3.30/5) Uttam Sugar's natural brown sugar is a strong contender in the growing health-conscious market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: 1kg pack size is ideal for home bakers and health-conscious consumers.
    Sources: MarketWatch, Statista
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Uttam Sugar is a well-known brand with a strong reputation in the market.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Natural sweeteners are gaining popularity in India due to health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 12/20
    Weight: 20
    Contribution: 12
    Rationale: Competitively priced compared to other premium sugar brands in India.
    Sources: RetailDive, BusinessToday
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Faces competition from both local and international sugar brands.
    Sources: IBEF, FMCGNews
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Versatile for baking and cooking, appealing to a wide audience.
    Sources: FoodNavigator, FSSAI
Summary
Uttam Sugar's natural brown sugar is a strong contender in the growing health-conscious market.

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Price Comparison

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Uttam Sugar - Natural Brown Sugar 1kg

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Rs.105.00 Rs.110.00