Tata Soulfull Millet Muesli, Fruit & Nut, 700 g, With 20% Crunchy Millets, 90% Whole Grains, Source of Protein, High in Fibre, Contains Ragi, Jowar & Bajra

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Smart Rank ⓘ 46/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)

Good value

Tata Soulfull Millet Muesli offers a nutritious and competitively priced breakfast option in the growing Indian market.

Rs.529.00

Details

Key Features: - Tata Soulfull Millet Muesli is a delicious and nutritious breakfast option packed with crunchy millets, whole grains, fruit, and nuts. - Contains 20% crunchy millets and 90% whole grains for a wholesome and filling meal. - A good source of protein and high in fiber, making it a healthy choice to kickstart your day. - Includes nutrient-rich ingredients like ragi, jowar, and bajra for added health benefits.

For whom: - Ideal for individuals looking for a nutritious breakfast option that is easy to prepare and enjoy. - Suitable for health-conscious individuals who want to incorporate more millets and whole grains into their diet. - Perfect for those who prefer a muesli mix with added crunch and flavor from fruits and nuts.

Pros: - Provides a good amount of protein and fiber for sustained energy throughout the day. - Crunchy millets and whole grains add texture and flavor to every bite. - Contains a mix of fruits and nuts for added taste and variety.

Cons: - Some individuals may find the texture of millets to be too crunchy. - Those with nut allergies should be cautious as this muesli contains nuts.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a good mix of millets, whole grains, protein, and fiber.	Retail360
Brand Strength	20	18	Tata brand known for quality and trust in India.	Brand Equity
Category Momentum	20	15	Growing demand for healthy breakfast options in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar muesli products in market.	Grocery Times
Competition	10	8	Facing competition from other established muesli brands in India.	MarketWatch
Use-case Advantage	5	5	Addresses the need for a nutritious and convenient breakfast option.	Food Trends
Final Market Score	100	76/100 (3.80/5)	Tata Soulfull Millet Muesli offers a nutritious and competitively priced breakfast option in the growing Indian market.