Saffola Muesli Berry Crunch with Flavour Pops, 185 gm | 15 in 1 Fruit and Nuts, Seeds, Millet & more | Cereals for breakfast rich in wholegrain, protein, fibre

Saffola Muesli Berry Crunch with Flavour Pops is a nutritious breakfast option that is packed with 15 different types of fruit and nuts, seeds, millet, and more.

Key Features: - Rich in whole grains, protein, and fiber - Contains a mix of delicious berries for added flavor - Crunchy texture for a satisfying breakfast experience

This product is ideal for individuals looking for a healthy and convenient breakfast option. Whether you are a busy professional, a fitness enthusiast, or simply someone who values nutritious eating, Saffola Muesli Berry Crunch is perfect for you.

Pros: - Convenient and easy to prepare - Offers a variety of nutrients in one serving - Great taste that will appeal to both adults and children Cons: - Some may find the price to be on the higher side compared to regular cereals - Not suitable for individuals with nut allergies

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Wide variety of fruits, nuts, seeds, and whole grains align with consumer preferences	Retail360
Brand Strength	20	18	Saffola is a trusted brand known for quality and healthiness	Brand Equity
Category Momentum	20	15	Growing demand for healthy breakfast options in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium muesli brands	Grocery Times
Competition	10	8	Facing competition from other established muesli brands in the market	Food Business World
Use-case Advantage	5	5	Convenient and nutritious breakfast option for busy individuals	Foodie Today
Final Market Score	100	76/100 (3.80/5)	Saffola Muesli Berry Crunch is well-positioned in the Indian market as a premium and nutritious breakfast choice.

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