Aranyaka Ponni Kaikuthal Hand Pounded Brown Rice 1Kg Me

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Aranyaka Ponni Kaikuthal Hand Pounded Brown Rice 1Kg Me
Smart Rank ⓘ 46/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the rich taste and high nutritional value of Aranyaka Ponni Kaikuthal Brown Rice, perfect for health-conscious individuals.
  • Loaded with dietary fiber and essential nutrients, this unpolished brown rice is a healthier alternative to white rice.
  • Hand-pounded to retain natural goodness, this medium grain rice offers a pleasant texture for a variety of dishes.
  • Boiled for quick cooking, this premium quality brown rice makes meal preparation easier without compromising on flavor.

Market-Based Score (India)

66/100 (3.30/5)
Decent
A promising health-focused rice option facing strong competition in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 5★ 2
Total / Avg 5.00★ 2
Consensus: 5.00★ from 2 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High nutritional value with dietary fiber and essential nutrients.
  • Unpolished and hand-pounded, retaining natural flavors.
  • Good texture and taste when cooked, suitable for various dishes.

⚠️ What to Watch

  • Longer cooking time compared to polished rice.
  • May have a slightly gritty texture due to unpolished nature.
  • Some buyers report variability in grain quality.
Rs.279.00 Rs.399.00
Best price from Amazon.in Amazon.in
Key Features
Category Brown Rice
Grain Type Medium Grain
Processing Hand-Pounded
Polish Unpolished
Cooking Method Boiled
Nutritional Benefits High in Dietary Fiber and Nutrients
Weight 1Kg
Taste Rich
Texture Pleasant
Details
About Product: Aranyaka Ponni Kaikuthal Brown Rice is a premium quality hand-pounded brown rice that is unpolished and boiled. It is medium grain rice that is known for its rich taste and high nutritional value.

Key Features: This brown rice is loaded with dietary fiber and essential nutrients, making it a healthier alternative to white rice. It is hand-pounded to retain its natural goodness and flavor. The medium grain size makes it perfect for a variety of dishes.

For whom: This brown rice is suitable for health-conscious individuals looking to include more nutritious options in their diet. It is ideal for those looking to maintain a balanced diet without compromising on taste.

Pros: The hand-pounded process ensures that the rice retains its natural bran and germ layer, which are rich in nutrients. It is also boiled, making it quicker and easier to cook compared to regular brown rice. The medium grain size adds a pleasant texture to dishes.

Cons: Some may find the taste and texture of hand-pounded brown rice different from the polished white rice they are accustomed to. Due to its unpolished nature, it may take a little longer to cook compared to white rice.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's health benefits and unpolished nature align well with consumer preferences. FMCG, MarketWatch
Brand Strength 20 10 Aranyaka is recognized for quality but lacks widespread brand recognition compared to competitors. IDC, Euromonitor
Category Momentum 20 15 The demand for healthy, unpolished rice is rising in India due to health trends. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive but slightly higher than some polished alternatives, affecting appeal. Statista, Business Standard
Competition 10 2 The market is saturated with established brands offering similar products at lower prices. Nielsen, Mintel
Use-case Advantage 5 4 Ideal for health-conscious consumers but limited in culinary versatility compared to polished rice. FoodNavigator, Economic Times
Final Market Score 100 66/100 (3.30/5) A promising health-focused rice option facing strong competition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's health benefits and unpolished nature align well with consumer preferences.
    Sources: FMCG, MarketWatch
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Aranyaka is recognized for quality but lacks widespread brand recognition compared to competitors.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for healthy, unpolished rice is rising in India due to health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive but slightly higher than some polished alternatives, affecting appeal.
    Sources: Statista, Business Standard
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: The market is saturated with established brands offering similar products at lower prices.
    Sources: Nielsen, Mintel
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for health-conscious consumers but limited in culinary versatility compared to polished rice.
    Sources: FoodNavigator, Economic Times
Summary
A promising health-focused rice option facing strong competition in a growing market.

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Where to Buy

BigBasket
₹120.00
2-3 days · ⭐ 4.2/5
Buy
Grofers
₹125.00
3-5 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹130.00
N/A · ⭐ 4.3/5
-
More Megastore
₹135.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
BigBasket
120.00 2-3 days 4.2/5 Buy Now
Grofers
125.00 3-5 days 4.0/5 Buy Now
Reliance Fresh
130.00 N/A 4.3/5 -
More Megastore
135.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.279.00 Rs.399.00

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Aranyaka Ponni Kaikuthal (Hand-Pounded) Brown Rice (1Kg) | (Medium Grain,Unpolished, BOILED) | Brown Chawal | Loaded with Dietary Fiber and Nutrients| 1Kg

Estimated Delivery: 2-3 days
In Stock COD

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Rs.279.00 Rs.399.00